SCHEDULE 14A

                    INFORMATION REQUIRED IN PROXY STATEMENT

                            SCHEDULE 14A INFORMATION
Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934
                             (Amendment No.     )

      Filed by the Registrant                      [X]
      Filed by a Party other than the Registrant   [_][ ]
      Check the appropriate box:
      [_][ ]  Preliminary Proxy Statement
      [_][ ]  Confidential, for Use of the Commission Only (as permitted
                                                         by Rule 14a-6(e)(2))
      [X]  Definitive Proxy Statement
      [_][ ]  Definitive Additional Materials
      [_][ ]  Soliciting Material Pursuant to SectionSec. 240.14a-11(c) or SectionSec. 240.14a-12

                         Philip Morris Companies Inc.
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified In Its Charter)

                                    N/A
- --------------------------------------------------------------------------------
     (Name of Person(s) Filing Proxy Statement if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

[X]  $125 per Exchange Act Rules 0-11(c)(1)(ii), 14a-6(i)(1), 14a-6(i)(2)
     or Item 22(a)(2) of Schedule 14A.
[_][ ]  $500 per each party to the controversy pursuant to Exchange Act Rule
     14a-6(i)(3).

[_][ ]  Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

   (1) Title of each class of securities to which transaction applies:


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   (2) Aggregate number of securities to which transactiontransactions applies:


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   (3) Per unit price or other underlying value of transaction computed 
       pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the 
       filing fee is calculated and state how it was determined):


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   (4) Proposed maximum aggregate value of transaction:


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   (5) Total fee paid:


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[_][ ]  Fee paid previously with preliminary materials.

[_][ ]  Check box if any part of the fee is offset as provided by Exchange Act Rule
     0-11(a)(2) and identify the filing for which the offsetting fee was paid
     previously. Identify the previous filing by registration statement number,
     or the Form or Schedule and the date of its filing.

     (1) Amount Previously Paid:


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     (2) Form, Schedule or Registration Statement No.:


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     (3) Filing Party:


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     (4) Date Filed:


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Notes:

                                    LOGO[LOGO]

                                 PHILIP MORRIS
                                 COMPANIES INC.

GEOFFREY C. BIBLE                                              120 PARK AVENUE
CHAIRMAN AND CHIEF EXECUTIVE OFFICER                         NEW YORK, NY 10017

                                                                  March 13, 199511, 1996

DEAR STOCKHOLDER:

You are cordially invited to attend the 19951996 Annual Meeting of Stockholders of
Philip Morris Companies Inc. The meeting will be held at 9:00 a.m. on Thursday,
April 27, 1995,25, 1996, at the Philip Morris Manufacturing Center, 3601 Commerce Road,
Richmond, Virginia.

At the meeting, we will elect fourteen directors and act upon the selection of
auditors. If presented, we will also vote on sixfour stockholder proposals. There
will also be a report on the Company's business, and stockholders will have an
opportunity to ask questions.

We anticipate that a large number of stockholders will attend the meeting. As
seating is limited, we suggest you arrive by 8:30 a.m., when the auditorium will
be opened. If the auditorium is filled, there will be additional seating outside
the auditorium from which the proceedings may be viewed. Those needing special
assistance at the meeting are requested to write the Corporate Secre-
tarySecretary at 120
Park Avenue, New York, NYNew York 10017. If you plan to attend the meeting
and your shares are held in the name of a broker or other nominee, please bring
a proxy or letter from the broker or nominee confirming your ownership of
shares.IF YOU ARE A REGISTERED STOCKHOLDER AND
PLAN TO ATTEND THE MEETING, PLEASE DETACH AND RETAIN THE ADMISSION TICKET AND
MAP THAT IS ATTACHED TO THE PROXY CARD. IF YOUR SHARES ARE HELD IN THE NAME OF A
BROKER OR OTHER NOMINEE AND YOU DO NOT HAVE AN ADMISSION TICKET, PLEASE BRING
PROOF OF YOUR SHARE OWNERSHIP TO THE MEETING.

The vote of each stockholder is important. I urge you to sign, date and return
the enclosed proxy card as promptly as possible. In this way, you can be sure
your shares will be voted, and you will spare your Company the expense of a
follow-up mailing.

                                        Sincerely,


                                        /s/ Geoffrey C. Bible


               -------------------------------------------------

               FOR FURTHER INFORMATION ABOUT THE ANNUAL MEETING,
                           PLEASE CALL 1-800-367-5415

               -------------------------------------------------



                          PHILIP MORRIS COMPANIES INC.
                                120 Park Avenue
                            New York, New York 10017


                              -----------------------------------
 
                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
  

                    TO BE HELD THURSDAY, APRIL 27, 199525, 1996

 
To the Stockholders of
PHILIP MORRIS COMPANIES INC.:
 
The annual meeting of stockholders of Philip Morris Companies Inc. will be held
on Thursday, April 27, 1995,25, 1996, at the Philip Morris Manufacturing Center, 3601
Commerce Road, Richmond, Virginia, at 9:00 a.m. to:
 
    (1) Elect fourteen directors;
 
    (2) Act upon the selection of auditors for the fiscal year ending December
        31, 1995;1996;
 
    (3) Act upon sixfour stockholder proposals if presented by their proponents;
        and
 
    (4) Transact such other business as may properly come before the meeting.
 
Only holders of record of Common Stock, $1 par value, at the close of business
on March 7, 1995,5, 1996, will be entitled to vote at the meeting.
 
                                          G. Penn Holsenbeck
                                          Vice President and Secretary
 
March 13, 199511, 1996

                                PROXY STATEMENT
 
SOLICITATION OF PROXIES
 
This proxy statement is furnished by the Board of Directors (the "Board") of
Philip Morris Companies Inc., 120 Park Avenue, New York, New York 10017, in
connection with its solicitation of proxies for use at the annual meeting of
stockholders to be held on Thursday, April 27, 1995,25, 1996, at 9:00 a.m., at the Philip
Morris Manufacturing Center, 3601 Commerce Road, Richmond, Virginia, and at any
and all adjournments thereof. Mailing of the proxy statement will com-
mencecommence on or
about March 13, 1995.11, 1996. Holders of record of Common Stock, $1 par value (the
"Common Stock"), at the close of business on March 7, 19955, 1996, will be entitled to
one vote for each share held on all matters to come before the meeting. On
February 28, 1995,26, 1996, there were outstanding 849,346,156829,738,022 shares of Common Stock.
 
A proxy on the enclosed form may be revoked at any time before it has been
ex-
ercised.exercised. Unless the proxy is revoked or there is a direction to abstain on one
or more proposals, it will be voted on each proposal and, if a choice is made
with respect to any matter to be acted upon, in accordance with such choice. If
no choice is specified, the proxy will be voted as recommended by the Board. The
proxy will also serve to instruct the administrator of the Company's divi-
dend reinvestmentDividend
Reinvestment and voluntary cash payment planVoluntary Cash Payment Plan and the trustee of each de-
fineddefined
contribution plan sponsored by the Company how to vote the plan shares of a
participating stockholder or employee.
 
VOTING AT THE MEETING
 
A majority of the votes entitled to be cast on matters to be considered at the
meeting constitutes a quorum. If a share is represented for any purpose at the
meeting, it is deemed to be present for all other matters. Abstentions and
shares held of record by a broker or its nominee ("Broker Shares") that are
voted on any matter are included in determining the number of votes present.
Broker Shares that are not voted on any matter at the meeting will not be
in-
cludedincluded in determining whether a quorum is present.
 
The election of each nominee for director requires a plurality of the votes
cast. In order to be approved, the votes cast for the selection of auditors and
for each stockholder proposal must exceed the votes cast against such matters.
Abstentions and Broker Shares that are not voted on the matter will not be
in-
cludedincluded in determining the number of votes cast.
 
Stockholders' proxies are received by the Company's independent proxy process-
ingprocessing
agent, and the vote is certified by independent inspectors of election. Proxies
and ballots that identify the vote of individual stockholders will be kept
confidential, except as necessary to meet legal requirements, in cases where
stockholders write comments on their proxy cards or in a contested proxy
solicitation. During the proxy solicitation period, the Company will receive
vote tallies from time to time from the inspectors, but such tallies will
pro-
videprovide aggregate figures rather than names of stockholders. The independent
in-
spectorsinspectors will notify the Company if a stockholder has failed to vote so that
he or she may be reminded and requested to do so.
 
                              -----------------------------------
 
As used herein, the term "Company" or "Philip Morris" includes Philip Morris
Companies Inc. from July 1, 1985, and Philip Morris Incorporated prior to July
1, 1985, and, where appropriate, their subsidiaries.
 
                                       1
ELECTION OF DIRECTORS
 
GENERAL INFORMATION
 
The Board has the responsibility for establishing broad corporate policies and for
the overall performance of the Company, although it is not involved in
day-
to-dayday-to-day operations. Members of the Board are kept informed of the Company's
businesses by various reports and documents sent to them each
 
                                       1
 month as well as
by operating and financial reports made at Board and committee meetings by the
Chairman of the Board and other officers. In addition, the Board hasholds an annual
two or three-day meeting to review the Company's Five-Year Plan.
 
Regular meetings of the Board are held each month, except July. The
organiza-
tionalorganizational meeting follows immediately after the annual meeting of
stockholders. The Board held eleven regular monthly meetings in 1994 and one special meeting.
 
                               ----------------1995.

                              -------------------
 
COMMITTEES OF THE BOARD
 
Various committees of the Board have been established by the Board to assist it in the
dis-
chargedischarge of its responsibilities. Certain of theseThose committees are described be-
low.below. The
biographical information on the nominees for director set forth in this proxy
statement includes committee memberships currently held by each nom-
inee.nominee.
 
The AUDIT COMMITTEE meets with management, the Company's independent accoun-
tantsaccountants
and its internal auditors to consider the adequacy of the Company's in-
ternalinternal
controls and other financial reporting matters. The Audit Committee rec-
ommendsrecommends
to the Board the engagement of the Company's independent accountants, discusses
with the independent accountants their audit procedures, including the proposed
scope of the audit, the audit results and the accompanying manage-
mentmanagement letters
and, in connection with determining their independence, reviews the services
performed by the independent accountants. This committee, which also monitors
compliance with the Company's Business Conduct Policy, consists of six
non-employee directors and met four times in 1994.1995.
 
The COMMITTEE ON PUBLIC AFFAIRS AND SOCIAL RESPONSIBILITY reviews and monitors
the Company's policies, practices and programs with respect to public issues of
importance to stockholders, the Company and the general public, to the extent
those matters are not the responsibility of other committees of the Board. This
committee consists of eleven directors and met twicefour times in 1994.1995.
 
The COMPENSATION COMMITTEE consisting of six non-employee directors, held
seven meetings in 1994. This committee determines cashis responsible for administering the Company's
compensation programs and remuneration arrange-
mentsarrangements for its highest-paid
executives, including the chief executive officer, and for reviewing the
succession plan for the highest paid executiveschief executive officer and administers the Company's stock op-
tion and incentive compensation plans. See theother senior executives. The
Committee's Report of the Compensation Com-
mittee on Executive Compensation which appears elsewhere in this proxy
state-
ment.statement. The Compensation Committee consists of six non-employee directors and
met seven times in 1995.
 
The CORPORATE EMPLOYEE PLANS INVESTMENT COMMITTEE, consisting of five direc-
tors,six directors,
held sixten meetings in 1994.1995. This committee oversees the investment of cer-
taincertain
employee benefit plan assets.
 
The EXECUTIVE COMMITTEE, consisting of six directors, has authority to act for
the Board on most matters during intervals between Board meetings. This
committee did not meet in 1995.
 
The FINANCE COMMITTEE consists of eight directors and met four times in 1994.1995. It
monitors the financial condition of the Company and advises the Board with
respect to financing needs, dividend policy, share repurchase programs and other
financial matters.
 
The NOMINATING AND CORPORATE GOVERNANCE COMMITTEE consists of sixseven non-employee
directors and met three times in 1994.1995. This committee reviews the qualifica-
tionsqualifications
of candidates for director suggested by Board members, management, stockholders
and other sources, considers
 
                                       2

the performance of incumbent directors in determining whether to nominate them
for reelection and recommends to the Board a slate of nominees for election as
directors. It advises the Board on all matters con-
cerningconcerning corporate governance
to the extent these matters are not the responsi-
bilityresponsibility of other committees,
assesses the Board's performance and makes recom-
mendationsrecommendations to the Board on the
retirement policies for non-employee directors, the functions and duties of the
committees of the Board, general Board prac-
ticespractices and the Company's relations
with its shareholders.
 
                               ----------------
 
                                       2
stockholders.
                              -------------------
 
THE NOMINEES
 
It is proposed that fourteen directors be elected to hold office until the next
annual meeting of stockholders and until their successors have been elected. The
Nominating and Corporate Governance Committee has recommended to the Board and
the Board has approved the persons named below as management's nominees and,
unless other-
wiseotherwise marked, a proxy will be voted for such persons. Messrs. Paul W. Douglas
and Hamish Maxwell are not eligible for reelection. Each of the
nominees cur-
rentlycurrently serves as a director and was elected by the stockholders at
the 1994
annual meeting, except1995 Annual Meeting. It is anticipated that Hans G. Storr, who will attain
age 65 in October 1996, the mandatory retirement age for Geoffrey C. Bible, who was elected bythe Company's executive
officers, will retire from the Board on
May 25, 1994.before the 1997 Annual Meeting. All
nominees attended at least 75% of the aggregate number of meetings of the Board
and all committees of the Board on which they served during 1994.1995, except Mr.
Murdoch.
 
Although management does not anticipate that any of the persons named below will
be unable or unwilling to stand for election, a proxy, in the event of such an
occurrence, may be voted for a substitute designated by the Board. However, in
lieu of designating a substitute, the Board may amend the By-Laws to reduce the
number of directors.
 
Photo of     ELIZABETH E.          Dr. Bailey assumed her present position on
Elizabeth    BAILEY                July 1, 1991, having served from July 1990
E. Bailey    John C. Hower         to June 1991 as a professor of industrial
             Professor of          administration at Carnegie-Mellon Univer-
             Public Policy &       sity and as a visiting scholar at the Yale
             Management, The       School of Organization and Management. From
             Wharton School of     1983 to 1990, she was dean of the Graduate
             the University of     School of Industrial Administration of Car-
             Pennsylvania,         negie-Mellon University. Dr. Bailey serves
             Philadelphia, PA      as a director of the College Retirement Eq-
                                   uities Fund, CSX Corporation, Honeywell
             Director since        Inc. and National Westminster Bancorp Inc.
             1989                  and as a trustee of the Brookings Institu-
                                   tion and the National Bureau of Economic
             Age: 56               Research. She is a member of the Audit and
                                   Public Affairs and Social Responsibility
                                   Committees.
 
- -------------------------------------------------------------------------------
 
Photo of     GEOFFREY C. BIBLE     Employed by the Company continuously since
Geoffrey C.  Chairman of the       1976, Mr. Bible served Philip Morris Inter-
Bible        Board and Chief       national in various executive capacities
             Executive Officer     from 1976 to 1990, becoming its president
                                   and chief executive officer in 1987. He
             Director since        served as president and chief administra-
             May 25, 1994          tive officer of Kraft Foods, Inc. ("Kraft
                                   Foods") from 1990 to 1991, Executive Vice
             Age: 57               President International of the Company from
                                   1991 to April 1993 and Executive Vice Pres-
                                   ident Worldwide Tobacco from April 1993 to
                                   June 1994 (during which time he was Vice
                                   Chairman from May 25 to June 18) when he
                                   became President and Chief Executive Offi-
                                   cer. He assumed his present position on
                                   February 1, 1995. He is a director of Brit-
                                   ish Sky Broadcasting Group plc and a member
                                   of the Board of Trustees of Thunderbird
                                   (American Graduate School of International
                                   Management). Mr. Bible is a member of the
                                   Executive, Finance and Public Affairs and
                                   Social Responsibility Committees.
 
- -------------------------------------------------------------------------------
 
Photo of     MURRAY H. BRING       First employed by the Company in 1988, Mr.
Murray H.    Executive Vice        Bring had been a partner in Arnold & Por-
Bring        President,            ter, Washington, DC, from 1967 to 1988. He
             External Affairs      became Associate General Counsel of the
             and General           Company on January 1, 1988, Senior Vice
             Counsel               President and General Counsel on July 1,
                                   1988 and assumed his present position on
             Director since        December 16, 1994. He is a director of the
             1988                  Whitney Museum of American Art, the New
                                   York University Law Center Foundation, The
             Age: 60               New York City Opera and The Legal Aid Soci-
                                   ety. Mr. Bring is an ex-officio member of
                                   the Committee on Public Affairs and Social
                                   Responsibility.
 
- -------------------------------------------------------------------------------
                   ELIZABETH E. BAILEY        Dr. Bailey assumed her present position in July
    [Photo]        John C. Hower Professor    1991, having served from July 1990 to June 1991 as a
                   of Public Policy & Man-    professor of industrial administration at
                   agement, The Wharton       Carnegie-Mellon University and as a visiting scholar
                   School of the University   at the Yale School of Organization and Management.
                   of Pennsylvania,           From 1983 to 1990, she was dean of the Graduate
                   Philadelphia, PA           School of Industrial Administration of
                                              Carnegie-Mellon University. Dr. Bailey serves as a
                   Director since 1989        director of the College Retirement Equities Fund,
                                              CSX Corporation, Honeywell Inc. and National
                   Age: 57                    Westminster Bancorp Inc., and as a trustee of the
                                              Brookings Institution and the National Bureau of
                                              Economic Research. She is a member of the Audit,
                                              Executive, Nominating and Corporate Governance and
                                              Public Affairs and Social Responsibility Committees.


__________________________________________________________________________________________________

                   GEOFFREY C. BIBLE          Employed by the Company continuously since 1976, Mr.
    [Photo]        Chairman of the Board and  Bible served Philip Morris International Inc. in
                   Chief Executive Officer    various executive capacities from 1976 to 1990,
                                              becoming its President and Chief Executive Officer
                   Director since 1994        in 1987. He served as President and Chief
                                              Administrative Officer of Kraft Foods, Inc. ("Kraft
                   Age: 58                    Foods"), from 1990 to 1991, Executive Vice
                                              President, International of the Company from 1991 to
                                              April 1993 and Executive Vice President, Worldwide
                                              Tobacco, from April 1993 to June 1994, when he
                                              became President and Chief Executive Officer. He
                                              assumed his present position in February 1995. He is
                                              a director of British Sky Broadcasting Group plc,
                                              the New York Stock Exchange, Inc., Lincoln Center
                                              for the Performing Arts, Inc., the International
                                              Tennis Hall of Fame, the Health Care Chaplaincy and
                                              a member of the Board of Trustees of Thunderbird
                                              (American Graduate School of International
                                              Management). Mr. Bible is chairman of the Executive
                                              Committee and a member of the Finance and Public
                                              Affairs and Social Responsibility Committees.


__________________________________________________________________________________________________

3 Photo of HAROLD BROWN Dr. Brown assumed his present position at Harold Counselor, Center the Center for Strategic and International Brown for Strategic and Studies on July 1, 1992. Prior thereto and International from 1984, he was chairman of the Foreign Studies, Policy Institute of the School of Advanced Washington, DC; International Studies, The Johns Hopkins Partner, Warburg University. Dr. Brown has been a partner of Pincus & Co., New Warburg Pincus & Co. since 1990. Dr. Brown York, NY, venture is a director of Alumax Inc., CBS Inc., capital Cummins Engine Co. Inc., Evergreen Hold- ings, Inc., International Business Machines Director since Corporation and Mattel, Inc. Dr. Brown is 1983 chairman of the Nominating and Corporate Governance Committee and a member of the Age: 67 Compensation, Corporate Employee Plans In- vestment, Finance and Public Affairs and Social Responsibility Committees. - ------------------------------------------------------------------------------- Photo of WILLIAM H. Mr. Donaldson assumed his present position William H. DONALDSON in 1991. Prior thereto and from 1980, he Donaldson Chairman and was chairman and chief executive officer of Chief Executive Donaldson Enterprises Incorporated. He Officer of the serves as a director of Aetna Life and Ca- New York Stock sualty Co., Honeywell Inc., the Carnegie Exchange, Inc., Endowment for World Peace, the Committee New York, NY for Economic Development, Lincoln Center for the Performing Arts, Inc., the New York Director since City Partnership and the Business Council 1979 of New York State and as a trustee of the Marine Corps Command & Staff College Foun- Age: 63 dation. Mr. Donaldson is chairman of the Corporate Employee Plans Investment Commit- tee and a member of the Audit, Executive, Finance and Nominating and Corporate Gover- nance Committees. - ------------------------------------------------------------------------------- Photo of JANE EVANS Ms. Evans assumed her present position in Jane Evans Vice President April 1991. From 1987 to 1989, she was a and General general partner of Montgomery Securities Manager, Home & and from 1989 until 1991 president and Personal Services chief executive officer of the InterPacific Division, U.S. Retail Group. Ms. Evans serves as a direc- West tor of BancOne-Arizona Corp., Edison Broth- Communications, ers Stores, Inc., Georgia-Pacific Corpora- Inc., Phoenix, AZ tion, Kaufman and Broad Home Corporation, The Heard Museum, the Ladies Professional Director since Golf Association and the Phoenix United 1981 Way. She is chair of the Public Affairs and Social Responsibility Committee and a mem- Age: 50 ber of the Nominating and Corporate Gover- nance Committee. - ------------------------------------------------------------------------------- Photo of ROBERT E. R. Mr. Huntley became counsel to the firm of Robert E. HUNTLEY Hunton & Williams in 1988, having served as R. Huntley Counsel, Hunton & chairman, president and chief executive of- Williams, ficer of Best Products Co., Inc. from 1987 Richmond, VA, to November 1988. Mr. Huntley serves as a attorneys director of Sprint Corp. He is chairman of the Audit Committee and a member of the Director since Compensation, Finance and Public Affairs 1976 and Social Responsibility Committees. Age: 65 - ------------------------------------------------------------------------------- Photo of RUPERT MURDOCH Mr. Murdoch became publisher of News Lim- Rupert Chairman and ited of Australia in 1954 and in 1959 as- Murdoch Chief Executive sumed the position of chief executive of of The News the subsequently formed parent company, The Corporation News Corporation Limited, the interests of Limited, New which include TV Guide and Fox Broadcasting York, NY, Company in the United States and The Times publishing, and Sunday Times in the United Kingdom. He motion pictures is a director of British Sky Broadcasting and television Group plc. Mr. Murdoch is a member of the Compensation and Public Affairs and Social Director since Responsibility Committees. 1989 Age: 64 - ------------------------------------------------------------------------------- MURRAY H. BRING First employed by the Company in 1988, Mr. Bring had [Photo] Executive Vice President, been a partner in Arnold & Porter, Washington, DC, External Affairs and Gen- since 1967. He became Associate General Counsel of eral Counsel the Company in January 1988, Senior Vice President and General Counsel in July 1988 and assumed his Director since 1988 present position in December 1994. He is a director of the Whitney Museum of American Art, the New York Age: 61 University Law Center Foundation, The William J. Brennan Center for Justice, The New York City Opera and The Legal Aid Society. Mr. Bring is a member of the Committee on Public Affairs and Social Responsibility. __________________________________________________________________________________________________ HAROLD BROWN Dr. Brown assumed his present position at the Center [Photo] Counselor, Center for for Strategic and International Studies in July Strategic and 1992. Previously and from 1984, he was chairman of International Studies, the Foreign Policy Institute of the School of Washington, DC; Partner, Advanced International Studies, The Johns Hopkins Warburg Pincus & Co., New University. Dr. Brown has been a partner of Warburg York, NY, venture capital Pincus & Co. since 1990. Dr. Brown is a director of Alumax Inc., Cummins Engine Company, Inc., Evergreen Director since 1983 Holdings, Inc., International Business Machines Corporation and Mattel, Inc. Dr. Brown is chairman Age: 68 of the Nominating and Corporate Governance Committee and a member of the Compensation, Corporate Employee Plans Investment, Finance and Public Affairs and Social Responsibility Committees. __________________________________________________________________________________________________ WILLIAM H. DONALDSON Mr. Donaldson assumed his present position with [Photo] Co-founder and Senior Donaldson, Lufkin & Jenrette in October 1995. He has Advisor, Donaldson, been chairman of Donaldson Enterprises, Inc., since Lufkin & Jenrette, New June 1995. Previously and from 1991, he was chairman York, NY, investment and chief executive officer of the New York Stock banking firm; Chairman, Exchange, Inc., and from 1980 until 1991, he was Donaldson chairman and chief executive officer of Donaldson Enterprises, Inc., Enterprises Incorporated. He serves as a director of New York, NY, private Aetna Life and Casualty Company, Honeywell Inc., the investment firm Carnegie Endowment for World Peace, the Committee for Economic Development, Lincoln Center for the Director since 1979 Performing Arts, Inc., the New York City Partnership and the Business Council of New York State, and as a Age: 64 trustee of the Marine Corps Command & Staff College Foundation. Mr. Donaldson is chairman of the Corporate Employee Plans Investment Committee and a member of the Audit, Executive, Finance and Nominating and Corporate Governance Committees. __________________________________________________________________________________________________ JANE EVANS Ms. Evans assumed her present position in June 1995, [Photo] President and Chief having served as vice president and general manager, Operating Officer, Home & Personal Services Division of U.S. West SmartTV, Burbank, CA, Communications, Inc., from 1991 to 1995. From 1989 portable interactivity until 1991, she was president and chief executive and electronic commerce officer of the InterPacific Retail Group. Ms. Evans serves as a director of BancOne-Arizona Corp., Director since 1981 Edison Brothers Stores, Inc., Georgia-Pacific Corporation, Kaufman and Broad Home Corporation and Age: 51 the Ladies Professional Golf Association. She is chair of the Public Affairs and Social Responsibility Committee and a member of the Corporate Employee Plans Investment and Nominating and Corporate Governance Committees. __________________________________________________________________________________________________
4 Photo of JOHN D. NICHOLS Mr. Nichols has been chief executive offi- John D. Chairman and cer of Illinois Tool Works since 1982. He Nichols Chief Executive serves as a director of Household Interna- Officer, Illinois tional Corporation, Rockwell International Tool Works, Corporation, Stone Container Corporation, Glenview, IL the Art Institute of Chicago, Junior Achievement of Chicago, the Lyric Opera of Director since Chicago and the Museum of Science and In- 1992 dustry, as a member of the Board of Overse- ers for Harvard University and as a trustee Age: 64 of the Chicago Symphony Orchestra. He is a member of the Finance, Nominating and Cor- porate Governance and Public Affairs and Social Responsibility Committees. - ------------------------------------------------------------------------------- Photo of RICHARD D. Mr. Parsons assumed his present position on Richard D. PARSONS February 1, 1995. Prior thereto he had been Parsons President, Time chief executive officer of Dime Bancorp, Warner Inc., New Inc. (formerly The Dime Savings Bank of New York, NY, media York, FSB) from July 1990, having served as and entertainment president and chief operating officer from July 1988. He became chairman in 1991. From Director since 1979 to July 1988, he had been a partner in 1990 the law firm of Patterson, Belknap, Webb & Tyler. Mr. Parsons also serves as a direc- Age: 46 tor of Dime Bancorp, Inc., the Federal Na- tional Mortgage Association, Time Warner Inc., the Metropolitan Museum of Art and the Rockefeller Brothers Fund and as a trustee of Howard University. He is a mem- ber of the Audit, Executive, Nominating and Corporate Governance and Public Affairs and Social Responsibility Committees. - ------------------------------------------------------------------------------- Photo of ROGER S. PENSKE Mr. Penske has been president of Penske Roger S. President, Penske Corporation since 1969. He is also chief Penske Corporation, executive officer of Detroit Diesel Corpo- transportation ration and Penske Truck Leasing Corpora- service, and tion. Mr. Penske serves as a director of Chief Executive American Express Company, General Electric Officer, Penske Company and Gulfstream Aerospace Corpora- Truck Leasing tion and as a trustee of the Henry Ford Mu- Corporation and seum and Greenfield Village. He is a member Detroit Diesel of the Finance and Public Affairs and So- Corporation, cial Responsibility Committees. Detroit, MI Director since 1991 Age: 57 - ------------------------------------------------------------------------------- Photo of JOHN S. REED Mr. Reed assumed his present positions with John S. Chairman of Citicorp and Citibank, N.A. in 1984. He Reed Citicorp and also serves as a director of Monsanto Com- Citibank, N.A., pany, as a member of the Corporation, Mas- New York, NY sachusetts Institute of Technology, and as a trustee of the Rand Corporation, the Director since Spencer Foundation and Memorial Sloan- 1975 Kettering Cancer Center. He is chairman of the Compensation Committee and a member of Age: 56 the Audit, Corporate Employee Plans Invest- ment, Executive, Finance and Nominating and Corporate Governance Committees. - ------------------------------------------------------------------------------- Photo of HANS G. STORR First employed by the Company in 1955, Mr. Hans G. Executive Vice Storr was named its Chief Financial Officer Storr President and in 1979. He was named Senior Vice President Chief Financial in 1987 and Executive Vice President in Officer and 1991. Since the formation of Philip Morris Chairman and Capital Corporation in 1982, he has served Chief Executive as its Chief Executive Officer. Mr. Storr Officer of Philip is a member of the American Institute of Morris Capital Certified Public Accountants and a director Corporation and treasurer of the International Tennis Hall of Fame. He is chairman of the Finance Director since Committee and is a member of the Corporate 1983 Employee Plans Investment Committee. Age: 63 - ------------------------------------------------------------------------------- ROBERT E.R. HUNTLEY Mr. Huntley retired as counsel to the law firm of [Photo] Retired; formerly counsel Hunton & Williams in December 1995, a position he to the law firm of Hunton had held since December 1988. Previously, Mr. & Williams, Richmond, VA Huntley had served as chairman, president and chief executive officer of Best Products Co., Inc., Director since 1976 professor of law at Washington and Lee School of Law and president of Washington and Lee University. Mr. Age: 66 Huntley serves as a director of Sprint Corporation. He is chairman of the Audit Committee and a member of the Compensation, Finance and Public Affairs and Social Responsibility Committees. __________________________________________________________________________________________________ RUPERT MURDOCH Mr. Murdoch became publisher of News Limited of [Photo] Chairman and Chief Exec- Australia in 1954 and in 1959 assumed the position utive of The News Corpo- of chief executive of the subsequently formed parent ration Limited, New York, company, The News Corporation Limited, the interests NY, publishing, motion of which include TV Guide and Fox Broadcasting pictures and television Company in the United States and The Times and Sunday Times in the United Kingdom. He is a director Director since 1989 of MCI Communications Corporation and British Sky Broadcasting Group plc. Mr. Murdoch is a member of Age: 65 the Compensation, Executive and Public Affairs and Social Responsibility Committees. __________________________________________________________________________________________________ JOHN D. NICHOLS Mr. Nichols is retiring as chairman of Illinois Tool [Photo] Chairman, Illinois Tool Works Inc. in May 1996, a position he has held since Works Inc., Glenview, IL, 1986. He had been chief executive officer from 1982 engineered components and to September 1995. He serves as a director of industrial systems and Household International Corporation, Rockwell Inter- consumables national Corporation, Stone Container Corporation, the Art Institute of Chicago, Junior Achievement of Director since 1992 Chicago, the Lyric Opera of Chicago and the Museum of Science and Industry, as a member of the Board of Age: 65 Overseers for Harvard University and as a trustee of the Chicago Symphony Orchestra. He is a member of the Finance, Nominating and Corporate Governance and Public Affairs and Social Responsibility Committees. __________________________________________________________________________________________________ RICHARD D. PARSONS Mr. Parsons assumed his present position in February [Photo] President, Time Warner 1995. Previously, he had been chief executive Inc., New York, NY, media officer of Dime Bancorp, Inc. (formerly The Dime and entertainment Savings Bank of New York, FSB), from July 1990, having served as president and chief operating Director since 1990 officer from July 1988. He became chairman in 1991. From 1979 to July 1988, he had been a partner in the Age: 47 law firm of Patterson, Belknap, Webb & Tyler. Mr. Parsons also serves as a director of the Federal National Mortgage Association, Time Warner Inc., the Metropolitan Museum of Art, Lincoln Center for the Performing Arts, Inc., and the Rockefeller Brothers Fund, and as a trustee of Howard University. He is a member of the Audit, Compensation, Executive, Nominating and Corporate Governance and Public Affairs and Social Responsibility Committees. __________________________________________________________________________________________________
5 Photo of STEPHEN M. Mr. Wolf assumed his present position in Stephen WOLF August 1994. Prior thereto and from 1987, M. Wolf Senior Advisor, he was chairman and chief executive officer Lazard Freres New of UAL Corporation and United Air Lines, York, NY, Inc. He serves as a director of R.R. investment Donnelley & Sons Company and as a trustee banking of the Art Institute of Chicago, The Con- ference Board, Northwestern University and Director since the Rush-Presbyterian-St. Luke's Medical 1993 Center. He is a member of the Compensation and Public Affairs and Social Responsibil- Age: 53 ity Committees. - ------------------------------------------------------------------------------- ROGER S. PENSKE Mr. Penske has been president of Penske Corporation [Photo] President, Penske Corpo- since 1969. He is also chairman and chief executive ration, transportation officer of Detroit Diesel Corporation and Penske service, and Chief Truck Leasing Corporation. Mr. Penske serves as a Executive Officer, Penske director of General Electric Company and Gulfstream Truck Leasing Corporation Aerospace Corporation, and as a trustee of the Henry and Detroit Diesel Ford Museum and Greenfield Village. He is a member Corporation, Detroit, MI of the Finance and Public Affairs and Social Responsibility Committees. Director since 1991 Age: 58 __________________________________________________________________________________________________ JOHN S. REED Mr. Reed assumed his present positions with Citicorp [Photo] Chairman of Citicorp and and Citibank, N.A. in 1984. He also serves as a Citibank, N.A., New York, director of Monsanto Company, as a member of the NY Corporation, Massachusetts Institute of Technology, and as a trustee of the Rand Corporation, the Director since 1975 Spencer Foundation and Memorial Sloan-Kettering Cancer Center. He is chairman of the Compensation Age: 57 Committee and a member of the Audit, Corporate Employee Plans Investment, Executive, Finance and Nominating and Corporate Governance Committees. __________________________________________________________________________________________________ HANS G. STORR First employed by the Company in 1955, Mr. Storr was [Photo] Executive Vice President named its Chief Financial Officer in 1979. He was and Chief Financial named Senior Vice President in 1987 and Executive Officer and Chairman and Vice President in 1991. Since the formation of Chief Executive Officer Philip Morris Capital Corporation in 1982, he has of Philip Morris Capital served as its Chief Executive Officer. Mr. Storr is Corporation a member of the American Institute of Certified Public Accountants and a director and treasurer of Director since 1983 the International Tennis Hall of Fame. He is chairman of the Finance Committee and is a member of Age: 64 the Corporate Employee Plans Investment Committee. __________________________________________________________________________________________________ STEPHEN M. WOLF Mr. Wolf assumed his present position in January [Photo] Chairman and Chief Exec- 1996. Previously and from August 1994, he was senior utive Officer of USAir advisor in the investment banking firm of Lazard Inc., Arlington, VA Freres & Co. Previously and from 1987, he was chairman and chief executive officer of UAL Corpo- Director since 1993 ration and United Air Lines, Inc. He serves as a director of R.R. Donnelley & Sons Company and as a Age: 54 trustee of Northwestern University and the Rush-Presbyterian-St. Luke's Medical Center. He is a member of the Audit, Compensation, Corporate Employee Plans Investment and Public Affairs and Social Responsibility Committees. __________________________________________________________________________________________________
6 COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION During 1995, Mr. Huntley (who is a member of the Compensation Committee) iswas counsel to Hun- tonHunton & Williams, which firm acts as counsel to the Company. In 1994,1995, the Com- panyCompany paid Hunton & Williams fees of $8,011,977.approximately $9,300,000. Mr. Huntley retired as counsel to Hunton & Williams in December, 1995. Messrs. Brown, Douglas, Mur- doch,Murdoch, Parsons, Reed and Wolf were the other members of the Compensation Committee dur- ing 1994. SECTION 16(A) REPORTING The sale by Michael A. Miles of 12,970 shares of Common Stock in August 1994, after he had resigned from all of his positions with the Company, was inadver- tently not reported under Section 16(a) of the Securities Exchange Act of 1934, as amended, until December 1994.during 1995. COMPENSATION OF DIRECTORS Directors who are full-time employees of the Company receive no additional compensation for services as a director. In 1994,1995, non-employee directors re- ceivedreceived an annual retainer of $26,000 and fees of $1,000 for each Board meeting attended, $1,000 ($2,000 for the chairman) for each meeting attended of the Audit, Compensation, Corporate Employee Plans Investment, Executive, Finance, Nominating and Corporate Governance and Public Affairs and Social Responsibil- ityResponsibility Committees and $500 ($1,000 for the chairman) for each other committee meeting attended. In 1994, theThe chairman of the Compensation Committee received $30,000, and the other membersalso receives $10,000, for additional services rendered in connection with certain of the Committee $5,000, for additional servic- es.Company's compensation plans. Each director who is not employed by the Company, and was not so employed on January 1, 1990, receives annually, on May 1, a share distribution equal to the lesser of (i) 400 shares or (ii) that number of shares of Common Stock having an aggregate fair market value equal to 100% of the cash retainer fee paid during the preceding twelve12 months. On May 1, 1994,1995, each eligible direc- tordirector received 400379 shares of Common Stock. The 1992 Compensation Plan for Non-Employee Directors permits aA non-employee director may elect to defer meeting fees and all or a part of the retainer fee.retainer. Deferred amounts are "credited" to an unfunded account and may be "invested" by a director in fourseven "investment choices," including a Common Stock equivalent account. These "investment choices" which areparallel the same as thoseinvestment options offered to employees under the Philip Morris Deferred Profit-Sharing Plan and which are used to determine the "earnings" that are credited for bookkeeping purposes.purposes to a director's account. Subject to certain restrictions, the direc- tora director is permitted to take cash distributions, in whole or in part, from his or her account either prior to or following termination of service. UnderEffective January 1, 1996, the Board terminated the Company's Pension Plan for Directors,Non-Employee Directors. In liquidation of benefits that would have been payable under the terminated plan, each current non-employee director received 3,150 Common Stock equivalent units ("stock units") and was allowed a one-time election to have 50% of the stock units credited to unfunded deferred compensation accounts that are deemed to be invested in fixed income and equity index funds. When a director retires from the Board, the then value of the stock units and the deferred compensation accounts will be paid in cash. Prior to payment, the number of stock units will be increased to reflect assumed payment and reinvestment of dividends that are paid on Common Stock. Under the terminated Pension Plan, any non-employee director who was not an employee ofretired at the Company, who ceases to be a director at his or her normal retirement date and who hashad completed five years of accredited service iswas entitled until death to ana lifetime post-retirement annual pension (payable monthly) equal to the annual cash retainer in effect on his or herfor directors at the time of retirement date plus 25% of attendance fees for up to twenty-four Board meetings earned during the two years before retirement. A qualifying director retiring before his or her normal retirement date, but af- terafter age 60, and after completingwho served for five years, of accredited service, iswas entitled to payments for a post-retirement period equal to his or her accredited service to monthly pension pay- ments. In the eventterm of a change in control, a retiring director, not otherwise eligible for a pension benefit, will receive monthly payments for a period equal to his or her accredited service. 6 The Company has entered into employment agreements with each of its officer-di- rectorsofficer-directors as described below under "Executive Compensation--Employment Contracts, Termination of Employment and Change of Control Arrangements." OWNERSHIP OF EQUITY SECURITIES The following table sets forth information, as of February 1, 1995, as to the beneficial ownership of Common Stock of the Company, including shares of Common Stock as to which a right to acquire ownership within sixty days exists (for example, through the exercise of stock options or through various trust ar- rangements), of each director, each nominee for director, each executive offi- cer named in the Summary Compensation Table and of the directors and executive officers of the Company as a group. The beneficial ownership of each director, nominee and officer and of the group is less than 1% of outstanding shares.
SOLE VOTING AND INVESTMENT AGGREGATE NAME POWER (1) OTHER (2) TOTAL ---- -------------- --------- --------- Elizabeth E. Bailey....................... 4,735 4,735 Geoffrey C. Bible......................... 322,688 83,512 406,200 Murray H. Bring........................... 137,640 56,322 193,962 Harold Brown.............................. 2,735 1,200 3,935 William H. Donaldson...................... 11,135 932 12,067 Paul W. Douglas........................... 9,935 9,935 Jane Evans................................ 3,493 3,493 Robert E.R. Huntley....................... 7,835 1,200 9,035 James M. Kilts............................ 154,974 37,323 192,297 Hamish Maxwell............................ 238,700 210,300 449,000 Michael A. Miles.......................... 898,500 898,500 Rupert Murdoch............................ 2,035 100 2,135 William Murray............................ 526,827 50,000 576,827 John D. Nichols........................... 1,500 800 2,300 Richard D. Parsons........................ 2,235 2,235 Roger S. Penske........................... 2,435 2,435 John S. Reed.............................. 13,534 13,534 Hans G. Storr............................. 411,776 44,904 456,680 Stephen M. Wolf........................... 1,400 1,400 Group..................................... 3,656,870 650,953 4,307,823
- -------- (1) Includes maximum number of shares subject to purchase before April 1, 1995 upon the exercise of stock options as follows: G.C. Bible, 310,720; M.H. Bring, 137,640; J.M. Kilts, 149,980; M.A. Miles, 897,200; W. Murray, 147,220; H.G. Storr, 131,940; and group, 2,358,074. (2) Includes shares held in certain fiduciary capacities (including such hold- ings by a spouse), shares owned by spouses, minor children and other rela- tives sharing the home of the nominee, director or officer and 23,790 shares subject to purchase before April 1, 1995 upon exercise of stock op- tions. Beneficial ownership of these shares is disclaimed. Also includes shares held jointly with spouse and shares of restricted stock. 7 EXECUTIVE COMPENSATION COMPENSATION COMMITTEE REPORT ON EXECUTIVE COMPENSATION TO OUR STOCKHOLDERS: The Compensation Committee is responsible for administering total compensation programs whichthat are designed to enable the Company to: . Hire, reward, motivate and retainSupport the highest quality managers possible;Company's efforts to develop world class leaders; . Match the Company's compensation plans to its business strategies, as well as the external business environment; . Emphasize the relationship between pay and performance by placing a sig- nificantsignificant portion of compensation at risk and subject to the achievement of financial goals and objectives; . Maximize profitability through growth and efficiency, balancing appropri- atelyappropriately the short-term and long-term goals of the Company; and . Align the interests of managers with those of stockholders through the use of equity-based incentive awards to link a significant portion of compensation to stockholder value. Five majorThe following factors affected the actions of the Committee in 1994:1995: . On June 17, 1994, Michael A. Miles resigned as ChairmanThe overall financial performance of the BoardCompany, as measured by five-year total stockholder return, one-year earnings per share growth and Chief Executive Officer;one-year return on equity, was evaluated in determining the Company's competitive compensation objectives, the annual awards to certain executive officers and Mr. Bible's compensation. . On June 20, 1994,The significant improvement in stockholder value during the Board elected William Murray as Chairmanyear of 64.5% versus 43.2% for the peer group of companies that are listed on page 12 (the "Peer Group") was a factor in evaluating Mr. Bible's compensation. . The successful repositioning of the Boardbusiness units, including the aggressive divestiture of non-strategic businesses, resulted in increased market shares, streamlined operations and Geoffrey C. Bible as President and Chief Executive Officer;improved productivity. This restructuring within the business units has been complemented by the implementation of a new, long-term incentive plan award cycle that focuses attention on business unit results. . On December 14, 1994, having met the objectives established with the Board on June 20, 1994, Mr. Murray submitted his resignation and elected to take early retirement, both effective February 1, 1995, and Mr. Bible was elected Chairman of the Board and Chief Executive Officer; . IncreasingThe continuing legal, legislative, and regulatory challenges facing the United States tobacco industry led the Committee to the conclusion that it was criticalcontinue to reinforce theaddress issues of employee retention elements of the Company's compensa- tion program; and . The disparate impact of uncontrollable, external factors on the Company's United States tobacco business also led the Committee to conclude that it was critical to align long-term incentive awards more closely with indi- vidual business unit performance over which executives have greater con- trol.retirement security. The Committee believes that the actions undertaken in 19941995 with respect to the Company's compensation program, as discussed below, meetmet its objectives. COMPONENTS OF COMPENSATION. The Committee relates total compensation levels for the Company's executive officers to the compensation paid to executives of the peer group of companies set forth on page 12 (the "Peer Group").Peer Group. All elements of compensation are valued when making comparisons to the Peer Group. In addi- tion,addition, the Committee takes into account both the performance and size of the Company relative to the performance and size of the companies in the Peer Group. The Committee believes that compensation for executive officers should be linked to performance, as evaluated for incentive plan purposes. Accordingly, total compensation is targeted for the upper, or fourth, quartile of compensa- tioncompensation paid to executives of the Peer Group when Company performance exceeds the median of the Peer Group. When Company performance is at or near the median of the Peer Group, total compensation is targeted at or near the median of the Peer Group. 8 Based on the most recent information available, overall total compensation for the executive officer group ranked in the upper, or fourth, quartile relative to the com- pensationcompensation paid by the Peer Group. The Company's financial performance relative to the Peer Group ranked in the third quartile for five-year total shareholderstockholder return, and in the upperfourth quartile for one-year return on equity and in the third quartile for one-year earnings per share growth. To achieve a further correlation between executive compensation and perfor- mance,performance, approximately two-thirds60% of the compensation awarded to the executive officer group in 19941995 was variableat-risk incentive compensation consistingdirectly related to the performance of the Company and its business units. This includes annual cash bonuses and stock and long-term incentive plan awards. By design, approximately one-half of executive officers' variable at-risk compensation consists of stock-basedequity-based compensation. BASE SALARY. Base salary, which is designed to comprise approximately one-third30% of total compensation, is based on a qualitative evaluation of a variety of factors, including level of responsibility, time in position, prior experience and individual performance, and a quantitative comparison ofto salaries paid within the Peer Group. Based on these factors, the executive officers of the Company, on average, received base salary merit increases of 5.8%5.2% in 1994.1995. ANNUAL INCENTIVES. Annual cash bonuses are provided to senior executives and middle managementmiddle-management employees. Early in 1994,1995, the Committee approved a formula based on earnings per share to establish the maximum annual incentive awards for those officers (the "covered officers") whose compensation may be subject to the Company's six highest-paid executive officers employed asdeductibility limits of Section 162(m) of the end ofInternal Revenue Code ("IRC") (including those named in the year.Summary Compensation Table). The annual incentive payments for 19941995 for the remaining participants were based upon a qualitative evaluation of corporate and business unit performance. Specific weights were not assigned to the factors considered. At the corporate level, the performance factors were revenues,total stockholder return, cash flow, return on equity, net earnings, and earnings per share as measured against the financial results of the previ- ousprior year as well as against the strategic business plan. Comparisons to the Peer Group and certain strategic measures, such as portfolio management, response to the regulatory and litigation environment and management development, were also considered. At the business unit level, volume, revenues,return on assets, cash flow and operating income were measured against the prior year and the strategic business plan. In 1994,1995, awards to the six highest-paid executivecovered officers employed as of the end of the year were based upon the Company's exceeding the formula target and achieving 90%95% of the formula maximum and the Committee's subjective assessment of each of these executive's individual con- tributions.contribution. For the other participants, corporate performance exceeded the tar- gettarget level in 19941995, and bonuses were awarded accordingly. Performance varied across the individual business units, and bonuses were awarded at, above or be- lowbelow target levels accordingly. LONG-TERM INCENTIVES. The Company's 1992 Incentive Compensation and Stock Option Plan (the "Incentive Plan") provides that stock options, restricted stock and long-term performance awards may be granted to key executives who contribute to the management, growth and profitability of the Company. . STOCK OPTIONS. The Company did not makeresumed its customary annual stock option grants under the Incentive Plangrant cycle in 1994. Rather, as discussed below, re- stricted stock was awarded to each participant who would have been enti- tled to receive a1995. The Committee periodically evaluates its stock option grant. . RESTRICTED STOCK. The Committee elected to grant restricted stock in lieu of stock options to retain the Company's most talented managers and to motivate these individuals, in the face of external political and busi- ness pressures, to focus on the Company's long-term success.award guidelines. In most in- stances, the restricted shares will vest only after the participant's continued employment with the Company for a three-year period following the date of grant. The restricted shares granted to those officers (the "covered officers") with respect to whom it is anticipated the deduct- ibility limitation of Section 162(m) of the Internal Revenue Code may ap- ply will vest only during the year of retirement at age 65, unless other- wise determined by the Committee. 9 Although stock options have generally been used as the primary long-term incentive vehicle,1995, the Committee has granted restricted stock in the past and may do so in the future. Such a determination is made based on a careful evaluation of the facts and circumstances, including the overall business and economic environment, and the specific needs of the Company. The amount of restricted stock awarded was based on a competitive analy- sis generally targeted its awards at the 55th65th percentile of the Peer Group. However,Group based on the following factors: the overall financial performance of the Company relative to the Peer Group; the desire to strengthen a focus on long-term incentives, particularly stock-based compensation; and an evaluation of the Company's historical stockholder return versus the economic value of the stock option program. The size of the restrictedactual stock option awards was adjusted upward or downward based on a subjective evaluation of individual contribution and poten- tial.potential. 9 . RESTRICTED STOCK. The Committee granted restricted stock, on a selective basis, to 30 individuals, five of whom are executive officers. The decision to grant restricted stock was made to recognize and reward individuals with high potential and to address specific retention issues. The amount of restricted stock awarded was based on a competitive analysis generally targeted at the 65th percentile of the Peer Group. In most instances, the restricted shares vest only after the participant's continued employment with the Company for a five-year period following the date of grant. The restricted shares granted to covered officers vest only at retirement at age 65 unless the Committee determines that continuation of the vesting period will no longer be necessary to assure deductibility. . LONG-TERM PERFORMANCE AWARDS. In 1994,A new three-year long-term performance awards were earned undercycle began January 1, 1995. The purpose of the Incentive Planplan is twofold: to reward financial and strategic achievements that contribute to the long-term business success of the business units, resulting in increased value for stockholders; and to strengthen senior executives' incentive to contribute to the Company's long-term success by rewarding them for results within their control. Except for the three-year performance cycle that would have normally ended December 31, 1995. The awards focused on both overall corporate and business unit performance. The Committee decided to terminate this cycle as of December 31, 1994 because awards for all units were being impacted by external factors affecting the performance of the Company's United States tobacco business. The Committee concluded that the motivational value of the awards will be enhanced if directly related to matters within a participant's control and has approved a plan which accomplishes this goal for all units, including the United States tobacco unit. Accordingly, beginning January 1, 1995, a new three-year cycle com- menced for which awards will be based solely upon individual business unit performance. In determiningcovered officers, the amount of the award for the cycle that was terminated effective December 31, 1994, corporate andawards earned will be based on a qualitative evaluation of individual business unit performance were weighted equally for participants in business units. At the corporate level, the amount of the award earned by each participant was based en- tirely upon corporate performance. Performance was evaluated based upon a subjective evaluation of quantita- tive and qualitative performance objectives linked to seven key strategic initiatives and upon consideration of Company performance relative to the Peer Group. Adjustments were also made to reflectstrategic plan and on an assessment of individual performance. The seven keyperformance factors vary by business unit and include quantitative financial measures such as income from operations, cash flow, volume and return on assets, and strategic initiatives were: measures such as market share, portfolio management and management development. When appropriate, comparisons may be made against select industry peers. No specific weights are assigned to the factors considered; however, the individual performance factor is limited to an adjustment of plus or minus 25%. Generating volume increases; . Optimizing product/price value to meet consumer expectations; . Excelling in advertising and marketing; . Maximizing productivity and synergy; . Building management depth (succession planning); . Addressing legal, legislative and regulatory challenges; and . SimplifyingThe awards for the organization structure. Payments were prorated to reflect the shortened performance period. For covered officers paymentsare based on a formula tied to the achievement of cumulative net income during the performance cycle once an adjusted earnings per share hurdle has been exceeded. . PREMIUM-PRICED STOCK OPTIONS. On January 30, 1996, the Committee awarded premium-priced stock options to 51 senior executives. The purpose of the award was to focus the senior management team on delivering superior stockholder value. The options were deferredgranted at an exercise price of $120 per share, which was approximately 28% above the fair market value of the Common Stock on the date of grant; therefore, the recipients will not be able to realize value from the options until retirement.the price of the Common Stock exceeds $120 per share. The size of the individual option awards was based on the Committee's subjective assessment of individual potential and contribution. The awards vest ratably over a five-year period and expire seven years from the date of grant. COMPENSATION OF THE CHAIRMAN OF THE BOARD AND THE PRESIDENT AND CHIEF EXECUTIVE OFFICER. Immediately following the resignationEffective July 1, 1995, Mr. Bible's salary was increased to $1,250,000. This determination was based on a qualitative evaluation of Mr. Miles, the Board elected Mr. Murray as Chairman of the Boardcompetitive practice and Mr. Bible as PresidentBible's performance in increasing total stockholder value and Chief Executive Officer. Acknowledgingguiding the significant responsibilitiesCompany during a period of each position, the Committee established initial base salaries of $1,000,000 for each of them. These salaries represent an 11% increase from Mr. Murray's 1993 base salary and a 33% increase from Mr. Bible's 1993 base salary.strategic repositioning. As a result their increasedof this increase, Mr. Bible's base salaries approximatedsalary ranks in the mediantop quartile of base salaries paid to the chief execu- tiveexecutive officers ofin the Peer Group. 10 In addition to base salary, Messrs. Murray andMr. Bible earned an annual incentive bonus for 19941995 based on the Company's exceeding its earnings per share goal and the Committee's assessment of theirhis individual performance. Their bonuses ap- proximateMr. Bible's bonus ranks in the 75th percentilethird quartile of bonuses paid to the chief executive officers of the Peer Group. Similar to10 At the grants madesame time as options were granted to other participants in the Incentive Plan, Messrs. Murray and Bible each received 75,000 shares of restricted stock. Thethe Committee determined the size of the awards after an evaluation of the increased respon- sibilities of these two individuals. In recognition of his promotiongranted to President and Chief Executive Officer in June of 1994, Mr. Bible was granted a ten-year, non-qualifiednonqualified stock option for 250,000140,000 shares of Common Stock, with an exercise price approximately 25% aboveequal to the stock's fair market value on the date of grant. In DecemberThe factors considered in determining the size of 1994, Mr. Bible was granted a ten-year non-qualifiedBible's award were the stock option guidelines established for 250,000 shares with an exercise price approximately 29% aboveall participants and Mr. Bible's performance and contribution to the stock's fair market value on the date of grantincrease in recognition of his promotion to Chairman of the Board. As a result of the restricted stock, stock option and long-term performance awards, Mr. Murray's andstockholder value. Mr. Bible's long-term incentive compensation awards rank in the upper quartile of awards made to chief executive officers of the Peer Group. The amount of theirhis total compensation also places themhim in the up- perupper quartile relative to the Peer Group. Mr. Miles' severance arrangement is described elsewhere in the proxy statement under the caption "Employment Contracts, Termination of Employment and Change of Control Arrangements." The payments made or to be made were determined by the Committee based on a number of factors, including a recognition of Mr. Miles' contributions to the Company, the rights which Mr. Miles had accrued un- der an existing employment agreement and under various Company plans, and the Company's practices with respect to other key executives as well as the prac- tices of the companies in the Peer Group. POLICY WITH RESPECT TO QUALIFYING COMPENSATION FOR DEDUCTIBILITY.DEDUCTIBILITY AND OTHER MATTERS. Section 162(m) of the Internal Revenue CodeIRC generally limits to $1,000,000 the annual tax deductible compensation paid to the Chief Executive Officer and the four highest-paid executive officers who are employed as executive officers on the last day of the year.a covered officer. However, the limitation does not apply to performance- basedperformance-based compensation, provided certain conditions are satisfied. The Company's policy is generally to preserve the Federal income tax deduct- ibility of compensation paid, to the extent feasible. The Committee believes that the annual incentive and long-term performance awards earned for the year 1994, the shares of restricted stock (including, in most instances, the divi- dends thereon) which generally vest during the year of retirement at age 65 for covered officers and compensation arising from exercise of stock options granted in 1994 will be deductible by the Company. Notwithstanding the Company's general policy to preserve the Federalfederal income tax deductibility of compensation paid. Accordingly, the Company has taken, to the extent it believes feasible, appropriate actions to preserve the deductibility of annual incentive, long-term performance, restricted stock and stock option awards. However, notwithstanding the Company's general policy, the Committee retains the authority to authorize payments under certain circumstances,that may not be deductible if it believes that is in the best interests of the Company and its stockholders. Certain other elements of annual compensation, such as perquisites, dividends paid in cash on re- strictedrestricted stock, tax reimbursements and income resulting from payments made pursuant to plans that do not discriminate in favor of executive officers, may also cause an executive of- ficer'sa covered officer's income to exceed deductible limits. In addition,1995, the Committee retainsdetermined, after an analysis of competitive practice and a thorough review of alternatives, it was appropriate to pay Mr. Bible a base salary in excess of $1,000,000. This action will cause a portion of his compensation to exceed the authority$1,000,000 deductibility limit. From time to authorizetime, the Committee also reviews the funding of retirement benefits for the Company's executive officers. As the federal tax laws have placed increasingly restrictive limits on benefits payable from funded tax-qualified plans, the portion of retirement benefits payable to executive officers from unfunded nonqualified plans had grown by year end 1994 to represent as much as 80% of the total retirement benefits promised certain executives. During 1995, the Committee determined that it was appropriate to reduce this unfunded portion by providing funding for individual trusts for covered officers and certain other payments, including salary and bonuses, that may not be deductible, if that isindividuals, thus increasing funding levels for these individuals to levels somewhat more comparable to those of Company executives generally. These retirement benefits constitute a relatively small portion of total compensation, compared with the covered officers' equity interests in the best interestsCompany in the form of stock, restricted stock and options. The amounts held in these individual trusts will offset amounts that would otherwise be payable by the Company, and its stockholders.are not intended to increase the total amount of benefits payable to these executives. These actions will cause a portion of some covered officers' compensation to exceed the $1,000,000 deductibility limit. COMPENSATION COMMITTEE John S. Reed, Chairman Harold Brown Paul W. Douglas Robert E. R.E.R. Huntley Rupert Murdoch Richard D. Parsons Stephen M. Wolf 11 COMPARISON OF FIVE-YEAR CUMULATIVE STOCKHOLDER TOTAL RETURN(/1/) (CHART)RETURN(1) [GRAPH]
1989 1990 1991 1992 1993 1994 - --------------------------------------------------------------------1995 PHILIP MORRIS $100.0 $128.59 $204.83 $202.86 $153.67 $167.75 - --------------------------------------------------------------------$100.00 $159.29 $157.76 $119.51 $130.45 $214.53 PEER GROUP(2) 100.00 129.24 125.32 130.99 142.84 204.48 S&P 500 100.0 96.89 126.28 135.88 149.52 151.55 - -------------------------------------------------------------------- PEER GROUP 100.0 111.81 144.51 140.12 146.46 159.71 - --------------------------------------------------------------------100.00 130.34 140.25 154.32 156.42 214.99 S&P FOOD/BEV/TOBACCO 100.0 109.34 155.07 154.36 141.89 156.14TOBACCO(3) 100.00 140.32 140.77 133.46 146.58 186.40
Assumes $100 invested on December 31, 19891990, in Philip Morris Common Stock, Peer Group, S&P 500 Index Peer Group(/2/) and S&P 500 Foods, S&P 500 Beverages (Alcoholic), S&P 500 Foods and S&P 500 Tobacco Indices(/3/).Indices. - ----------------- (1) Total return assumes reinvestment of dividends on a quarterly basis. (2) The Peer Group consists of the following companies, selected on the basis of size, complexity and return to stockholders: American Brands, Inc., American Home Products Corporation, Amoco Corporation, Anheuser-Busch Companies, Inc., ARCO, The Boeing Company, Bristol-Myers Squibb Company, Chevron Corporation, The Coca-Cola Company, ConAgra, Inc., CPC International, Inc., E.I. du Pont de Nemours and Company, Exxon Corporation, General Electric Company, General Mills, Inc., H.J. Heinz Company, International Business Machines Corporation, Johnson & Johnson, Merck & Co.,Company, Inc., Mobil Corporation, PepsiCo, Inc., Pfizer, Inc., The Procter & Gamble Company, RJR Nabisco, Inc., Sara Lee Corporation and Texaco, Inc. (3) No standardized industry index is considered a comparable peer group. The following companies constitute the S&P 500 Beverages (Alcoholic), S&P 500 Foods and S&P 500 Tobacco Indices: Adolph Coors Company, American Brands, Inc., Anheuser-Busch Companies, Inc., Archer-Daniels-Midland Company, Borden, Inc., Brown-Forman Corporation, Campbell Soup Company, ConAgra, Inc., CPC Interna- tionalInternational, Inc., General Mills, Inc., H.J. Heinz Company, Hershey Foods Corpora- tion,Corporation, Kellogg Company, Pet Incorporated, The Quaker Oats Company, Ralston Purina Company, Sara Lee Corporation, The Seagram Company Ltd., Unilever N.V., UST Inc., and Wm. Wrigley Jr. Company. Although the Company is a component of the S&P 500 To- baccoTobacco Index, it has been excluded for the purpose of this presentation. 12 SUMMARY COMPENSATION TABLE
ANNUAL COMPENSATION LONG TERMLONG-TERM COMPENSATION --------------------------- ---------------------------------------------------------------------- ----------------------------------- AWARDS PAYOUTS ---------------------OTHER ----------------------- --------- OTHER ALL ANNUAL RESTRICTED SECURITIES OTHER COMPEN- RESTRICTED UNDERLYING COMPEN- NAME AND PRINCIPAL COMPEN- STOCK UNDERLYING COMPEN- POSITION YEAR SALARY BONUS SATION STOCK(1)VALUE(1) OPTIONS LTIP(2) SATION(3)LTIP SATION(2) - ------------------------------------------------- ---- --------- --------- --------------- ---------- ---------- --------- ---------------- $ $ $ $ SHS. $ $ William Murray........... 1994 950,000 1,200,000 118 4,312,500 -0- 1,750,000 123,673 Chairman, President & 1993 900,000 284,000 -0- -0- 92,350 -0- 135,000 Chief Operating 1992 857,500 750,000 -0- -0- 54,870 2,264,541 128,625 Officer, Vice Chairman Geoffrey C. Bible........Bible..... 1995 1,125,000 1,350,000 21,929 -0- 140,000 -0- 157,657 Chairman of the Board 1994 875,000 1,000,000 29,472 4,312,5003,900,000 500,000 1,660,000 113,909 President and Chief Executive 1993 725,000 580,000 18,402 -0- 91,720 -0- 108,750 Executive Officer 1992 637,500 550,000 24,817James M. Kilts........ 1995 725,000 615,000 129,120(3) 1,639,000 65,000 -0- 36,400 1,672,539 95,625101,601 Executive Vice Presi- dent, Vice Chairman, Worldwide Tobacco, Executive Vice President, International James M. Kilts........... 1994 603,077 575,000 3,057 1,380,0001,248,000 -0- 1,139,939 34,630 Executive Vice Presi-President, 1993 538,846 409,500 -0- -0- 42,500 -0- 27,466 dent, Worldwide Food 1992 498,846 293,448Murray H. Bring....... 1995 650,000 650,000 1,380 -0- 60,000 -0- 91,090 Executive Vice 1994 535,962 600,000 1,601 2,600,000 0 707,785 69,772 President, External 1993 492,500 141,000 -0- -0- 26,080 858,590 22,897 Group President, Kraft USA39,030 -0- 73,875 Affairs and General Counsel Hans G. Storr............Storr......... 1995 640,500 615,000 1,510 -0- 45,000 -0- 89,759 Executive Vice 1994 600,000 600,000 7,893 1,437,500 -0-1,300,000 0 773,200 78,109 Executive Vice President and Chief 1993 565,000 168,000 -0- -0- 44,620 -0- 84,750 Financial Officer William H. Webb....... 1995 575,000 600,000 -0- 1,490,000 60,000 -0- 80,903 President and Chief Financial 1992 525,000 495,0001994 504,807 500,000 -0- 1,144,000 0 993,890 65,416 Executive Officer, 1993 429,416 335,000 -0- -0- 28,520 1,082,555 78,750 Officer Murray H. Bring.......... 1994 535,962 600,000 1,601 2,875,00040,760 -0- 707,785 69,772 Executive Vice Presi- 1993 492,500 141,000 -0- -0- 39,030 -0- 73,875 dent, External Affairs 1992 460,000 385,000 -0- -0- 26,080 875,841 69,000 and General Counsel, Sr. Vice President and General Counsel Michael A. Miles......... 1994 583,333 900,000 14,628 -0- -0- 1,622,500 2,630,347 Chairman of the Board 1993 1,000,000 345,000 9,558 -0- 125,000 -0- 150,000 and Chief Executive 1992 950,000 900,000 12,117 -0- 575,000 2,191,104 142,500 Officer64,413 Philip Morris International Inc.
- ----------------- (1) Dollar values of awards are based on the closing price of Common Stock on the date of grant. The restricted stock awards reflected in the table, together with shares resulting from the reinvestment of dividends thereon, will vest in the year of retirement at age 65 unless otherwise determined by the Compensation Committee. Dividends on the restricted stock awards, otherwise payable in cash to the covered officers, are paid in additional shares of restricted stock. At December 31, 1994,1995, each of the named executive officers held shares of restricted stock, with a value at such date as follows: W. Murray, 92,014 shares, $5,290,862; G.C. Bible, 83,51287,142 shares, $4,801,940;$7,864,566; J.M. Kilts, 32,34656,005 shares, $1,859,895;$5,054,451; M.H. Bring, 58,710 shares, $5,298,578; H.G. Storr, 36,90438,114 shares, $2,121,980; and M.H. Bring, 56,322$3,439,789; W.H. Webb, 43,502 shares, $3,238,515. The shares of restricted stock awarded in 1994, to- gether with shares issued as dividends thereon (the "1994 Restricted Stock") will vest in the year of retirement at age 65 unless otherwise determined by the Compensation Committee. In the case of Mr. Murray, who retired on February 1, 1995, his 1994 Restricted Stock aggregated 76,014 shares; 26,014 shares (including 1,014 shares issued as a dividend) vested on February 1, 1995 and 50,000 shares will vest on February 1, 1998, assuming compliance with a non- competition agreement and his assistance to the Chairman of the Board regard- ing business matters as required. The remaining 16,000 shares of restricted stock vested on February 1, 1995. Dividends are paid on the restricted shares in the same amount and at the same time dividends are paid to all common stockholders. For 1994 Restricted Stock, dividends, otherwise payable in cash to the named executive officers, are, for the most part, paid in additional shares of restricted stock.$3,926,056. (2) The 1993-1995 performance cycle of the Incentive Plan was terminated on De- cember 31, 1994. Awards were pro-rated accordingly. Payment was deferred until retirement in the case of the covered officers. A new three year performance cycle began January 1, 1995. (3) Except for Mr. Miles, the amounts in this column consist of allocations to defined contribution plans. For Mr. Miles,The Company provides funding for individual trusts for the covered officers and certain other employees with vested accrued benefits under nonqualified supplemental retirement plans. During 1995, the following amounts, representless applicable tax withholding, were deposited in individual trusts for the company contributionnamed executive officers to aprovide funding for allocations to Philip Morris and Kraft Foods supplemental defined contribution plan, $75,939,plans for prior years (previously reported as All Other Compensation), and $2,554,408 in sever- ance payments, encompassing salary, $2,000,000; vacation pay, $83,400; assumed deferred profit-sharing contributions, $260,000; financial counseling, $30,000; car allowance, $100,000; legal expenses, $56,914;for earnings credited through the end of 1995 on such allocations: Mr. Bible, $534,220; Mr. Kilts, $404,702; Mr. Bring, $253,785; Mr. Storr, $483,379; Mr. Webb, $124,286. The funding of these amounts is not intended to increase total promised benefits. (3) This amount includes $60,482 for termination of an executive club membership program and $24,094 for of- fice and secretarial expenses. These severance amounts are the equivalentrelated taxes of what would typically be paid over two years.$55,317. 13 19941995 OPTION GRANTS In 1994, the only named executive officer granted stock options was Mr. Bible, who received two awards of 250,000 shares each in recognition of his additional duties, first as President and Chief Executive Officer and then as Chairman and Chief Executive Officer. In each case, the option price was in excess of the fair market value of the Common Stock on the date of grant.
%NUMBER OF SHARES GRANT UNDERLYING PERCENT OF TOTAL NO. OF SHARES FOR SHARES WHICH GRANT UNDERLYING OPTIONS DATE OPTIONS OPTIONS GRANTED TO EXERCISE EXPIRATION PRESENT NAME GRANTED TO EMPLOYEES PRICE DATE (1)DATE(1) VALUE(2) - ---------------------------------- ---------- -------------------------- -------- ---------- --------- $ $---------- Geoffrey C. Bible......... 250,000 100% 65(/3/)Bible............. 140,000 1.76% $74.8125 6/25/04 1,920,000 250,000 100% 75(/4/) 12/13/04 2,482,50024/05 $2,143,400 James M. Kilts................ 65,000 .82 74.8125 6/24/05 995,150 Murray H. Bring............... 60,000 .76 74.8125 6/24/05 918,600 Hans G. Storr................. 45,000 .57 74.8125 6/24/05 688,950 William H. Webb............... 60,000 .76 74.8125 6/24/05 918,600
- ----------------- (1) Options are not exercisable until one year after the date of grant. However, in the case of death, permanent disability or retirement, the Compensation Com- mitteeCommittee has the discretion to accelerate vesting. (2) GrantIn accordance with the Securities and Exchange Commission rules, grant date present value is determined using the Black-Scholes Model. The Black-Scholes Model is a complicated mathematical formula widely used to value exchange-traded options. However, stock options granted by the Company differ from exchange-traded options in three key respects: options granted by the Com- pany are long-term, non-transferable and subject to vesting restrictions, while exchange-traded options are short-term and can be exercised or sold immediately in a liquid market. The Black-Scholes Model relies on several key assumptions to estimate the present value of options, including the volatility of and divi- denddividend yield on the security underlying the option, the risk-free rate of return on the date of grant and the term of the option. In calculating the grant date present values set forth in the table: for the first grant,table, a factor of 26.57%19.91% was assigned to the volatility of the Common Stock, the yield on the Common Stock was set at 6.35%4.41% and the risk-free rate of return was fixed at 7.10%; for the second grant, 25.76% was assigned to the volatility of the Common Stock; yield was set at 5.69% and the risk-free rate of return was fixed at 7.81%6.17%. In each case, volatilityVolatility was based on the daily stock market quotations for the five yearsone year preceding the grant date, of grant, yield was based on thean annual dividend rate of $3.30 per share, for 1994, the risk freerisk-free rate of return was fixed at the rate for a ten yearten-year U.S. Treasury Note for the month of grant as reported in the Federal Reserve Statistical Release H.15(519)H.15(159), and the actual option term of ten years was used. Consequently, the grant date present values set forth in the table are only theoretical values and may not accurately determine present val- ue.value. The actual value, if any, an optionee will realize will depend on the ex- cessexcess of the market value of the Common Stock over the exercise price on the date the option is exercised. (3) 125% of the fair market value of the Common Stock on the date of grant. (4) 129% of the fair market value of the Common Stock on the date of grant. 19941995 OPTION EXERCISES AND YEAR-END VALUEVALUES
NUMBER OF TOTAL NUMBER OF SHARES SHARES UNDERLYING TOTAL VALUE OF UNEXERCISED SHARES SHARES UNDERLYING IN-THE-MONEY OPTIONS HELD ACQUIRED ON VALUE UNEXERCISED OPTIONS IN-THE-MONEY OPTIONS HELD AT NAME EXERCISE REALIZED HELD AT DECEMBER 31, 19941995 DECEMBER 31, 1994(1)1995 (1) - ---------------------- ----------- -------- ------------------------- -------------------------------------- ----------------------------- --------------------------- EXERCISABLE UNEXERCISABLE EXERCISABLE UNEXERCISABLE William Murray.......... -0- $-0- 147,220Geoffrey C. Bible. -0- $ 779,203 $-0- Geoffrey C. Bible....... -0- -0- 310,720 500,000 4,265,200 -0-810,720 140,000 $23,734,305 $2,161,250 James M. Kilts..........Kilts.... -0- -0- 149,980 -0- 1,107,247 -0-65,000 5,407,977 1,003,438 Murray H. Bring... 30,000 1,181,719 107,640 60,000 3,575,802 926,250 Hans G. Storr...........Storr..... -0- -0- 131,940 -0- 672,231 -0- Murray45,000 4,342,806 694,688 William H. Bring......... -0- -0- 137,640 -0- 1,224,034 -0- Michael A. Miles........ -0- -0- 897,200 -0- 3,246,375 -0-Webb... 33,300 1,484,750 66,390 60,000 2,241,542 926,250
- ----------------- (1) Based on the closing price of the Common Stock of $90.25 on December 30, 1994, $57.50.29, 1995. 14 LONG-TERM INCENTIVE PLAN--AWARDS IN 1995
PERFORMANCE PERIOD NUMBER OF UNTIL NAME UNITS(1) MATURATION ESTIMATED FUTURE PAYOUTS(2)(3) - -------------------------------- --------- ----------- ------------------------------------- THRESHOLD TARGET MAXIMUM --------- ---------- ---------- Geoffrey C. Bible............... -0- 3 yrs. $-0- $3,712,500 $6,682,500 James M. Kilts.................. -0- 3 yrs. -0- 2,010,000 3,618,000 Murray H. Bring................. -0- 3 yrs. -0- 1,950,000 3,510,000 Hans G. Storr................... -0- 3 yrs. -0- 1,506,600 2,711,880 William H. Webb................. -0- 3 yrs. -0- 1,762,500 3,172,500
- --------- (1) Participants are not awarded a number of units. Rather, awards are expressed as a percentage of aggregate salary and annual bonus earned by the participants during the three-year performance cycle commencing January 1, 1995, and ending December 31, 1997. (2) Estimated future payouts ("earned awards") are predicated upon the achievement of 1995-1997 cumulative net income once an adjusted cumulative earnings per share hurdle has been exceeded. Actual payments to covered officers will be made from a performance pool, on a pre-set percentage distribution basis. The Chairman and Chief Executive Officer will be eligible to receive up to 33.3% of the pool and each of the remaining covered officers will be eligible to receive up to 16.67% of the pool. Because future payments are based on three-year total cash compensation, the amount of the target award is not presently determinable. However, an estimate is provided based on the assumption that the amount of salary and annual bonus earned in 1995 is earned in each year of the three-year performance cycle. The target award opportunities expressed as a percentage of total cash compensation range from 40% to 50%, based on the executive's position in the Company. (3) A participant's earned award can range from 0% to 180% of the target award opportunity. PENSION PLAN TABLE--PHILIP MORRIS RETIREMENT PLAN
FIVE-YEAR AVERAGE YEARS OF SERVICE (1) AVERAGE -------------------------------------------------------------ANNUAL ---------------------------------------------------------------------------------- COMPENSATION 15 20 25 30 35 40 - ------------ -------- -------- ---------- ---------- ---------- ------------------- --------- ----------- ----------- ----------- ----------- $ 500,000 $130,084 $173,445$130,009 $173,345 $ 216,806216,682 $ 260,167260,018 $ 303,528303,355 $ 346,890346,691 750,000 195,709 260,945 326,181 391,417 456,653 521,890195,634 260,845 326,057 391,268 456,480 521,691 1,000,000 261,334 348,445 435,556 522,667 609,778 696,890261,259 348,345 435,432 522,518 609,605 696,691 1,250,000 326,959 435,945 544,931 653,917 762,903 871,890326,884 435,845 544,807 653,768 762,730 871,691 1,500,000 392,584 523,445 654,306 785,167 916,028 1,046,890392,509 523,345 654,182 785,018 915,855 1,046,691 1,750,000 458,209 610,945 763,681 916,417 1,069,153 1,221,890458,134 610,845 763,557 916,268 1,068,980 1,221,691 2,000,000 523,834 698,445 873,056 1,047,667 1,222,278 1,396,890523,759 698,345 872,932 1,047,518 1,222,105 1,396,691 2,500,000 655,084 873,445 1,091,806 1,310,167 1,528,528 1,746,890655,009 873,345 1,091,682 1,310,018 1,528,355 1,746,691
- ----------------- (1) At February 1, 1995,1996, Messrs. Bible, Kilts, Bring, Storr and BringWebb had accredited service of 11, 0, 4012, 1, 17, 41 and 1430 years, respectively. Messrs. Bible, Kilts, Bring, Storr and BringWebb participate in the tax-qualified Philip Morris Sala- riedSalaried Employees Retirement Plan (theand one or more supplemental nonqualified pension plans (collectively, the "Retirement Plan") which. The Retirement Plan is a non-contrib- utorynon-contributory plan maintained for the benefit of certain employees of the Company. The Retirement Plan provides for fixed retirement benefits in relation to the par- ticipant'sparticipant's years of accredited service, five-year average annual compensation (the highest average annual compensation during any period of five consecutive years out of the ten years preceding retirement) and applicable social secu- ritySocial Security covered compensation amount. 15 Allowances are payable upon retirement at the normal retirement age of 65 and at earlier ages. Compensation includes the amounts shown as annual salary and bonus in the Summary Compensation Table. At December 31, 1994,1995, five-year average annual compensation for Mr. Bible was $1,123,139;$1,388,242; Mr. Kilts, $770,652;$891,835; Mr. Bring, $857,892; Mr. Storr, $882,100;$982,700 and Mr. Bring, $734,092.Webb, $719,642. However, a participant with more than 35 years of accredited service is lim- itedlimited to the greater of a full retirement allowance based upon 35 years of service and five-year average annual compensation, including annual bonus awards, or a full retirement allowance based on all service and five-year average compen- sation,annual compensation, excluding such awards. Examples of annual retirement allowances payable under the Retirement Plan are set forth in the above table. The examples, which assume retirement at the normal retirement age of 65, are based upon the social securitySocial Security covered com- pensationcompensation amount in effect for an employee attaining age 65 in calendar year 1995. Mr. Murray, who retired on February 1, 1995, will receive an annual lifetime pension of $562,687 based on five-year average compensation of $1,571,339 and 25 years of accredited service. Mr. Bible is also eligible to receive a retirement benefit under the retirement plan of a Swiss subsidiary of the Company.Company and under a domestic nonqualified supplemental plan coordinated with the Swiss plan. At his current annual salary, upon retirement at age 65, he would receive, in addition to the retirement allowances payable to him under the Retirement Plan and the Kraft Foods Retirement Plan (see below), an annual benefit of SFr. 404,995498,231 (approximately $315,540$410,574 on February 1, 1995)1996). Reference is made toThe Company provides funding for individual trusts for the material appearingcovered officers and certain other employees with vested accrued benefits under nonqualified supplemental retirement plans. During 1995, the caption "Employment Con- tracts, Termination of Employment and Change of Control Arrangements"amounts set forth below, less applicable tax withholdings, were deposited in individual trusts for in- formationthe following executive officers, with respect to benefits previously accrued under Philip Morris supplemental pension plans (including benefits for Mr. Miles anddetermined by reference to the immedi- ately following material for additional information with respect to Messrs.terms of the Swiss subsidiary retirement plan): Mr. Bible, $4,285,210; Mr. Bring, $1,165,082; Mr. Storr, $3,046,000; Mr. Webb $1,225,785. These amounts offset benefits previously accrued and Kilts.do not increase total promised benefits. PENSION PLAN TABLE--KRAFT FOODS RETIREMENT PLAN
FIVE-YEAR AVERAGE COMPENSATION YEARS OF SERVICE (1) ------------ --------------------------------------------------ANNUAL ------------------------------------------------------------------- COMPENSATION 15 20 25 30 35 -------- -------- ---------- ---------- ----------- ------------ --------- --------- ----------- ----------- ----------- $ 500,000.................. $124,167 $165,556500,000 $ 206,945124,074 $ 248,334165,432 $ 260,834 750,000.................. 186,980 249,306 311,633 373,959 392,709 1,000,000.................. 249,792 333,056 416,320 499,584 524,584 1,250,000.................. 312,605 416,806 521,008 625,209 656,459 1,500,000.................. 375,417 500,556 625,695 750,834 788,334 1,750,000.................. 438,230 584,306 730,383 876,459 920,209 2,000,000.................. 501,042 668,056 835,070 1,002,084 1,052,084 2,500,000.................. 626,667 835,556 1,044,445 1,253,334 1,315,834206,790 $ 248,148 $ 260,648 750,000 186,887 249,182 311,478 373,773 392,523 1,000,000 249,699 332,932 416,165 499,398 524,398 1,250,000 312,512 416,682 520,853 625,023 656,273 1,500,000 375,324 500,432 625,540 750,648 788,148 1,750,000 438,137 584,182 730,228 876,273 920,023 2,000,000 500,949 667,932 834,915 1,001,898 1,051,898 2,500,000 626,574 835,432 1,044,290 1,253,148 1,315,648
- ----------------- (1) At February 1, 1995,1996, Messrs. Bible and Kilts had accredited service of 1 and 9 years, respectively. 15 Messrs. Bible and Kilts will be eligible for benefits under, or participate in, the tax-qualified Kraft Foods Retirement Plan (the "KFand a supplemental nonqualified Kraft Foods pension plan (collectively, the "Kraft Foods Retirement Plan") which. The Kraft Foods Retirement Plan provides for fixed retirement benefits in relation to the participant's years of service, five-year average annual compensation (the highest average annual compensation during any period of five consecutive years out of the ten years preceding retirement) and applicable social securitySocial Security covered compensation amount. Compensation in- cludesincludes the amount shown as annual salary and bonus in the Summary Compensation Table. At December 31, 1994,1995, five-year average annual compensation for Mr. Bible was $1,123,13916 $1,388,242 and for Mr. Kilts was $770,652.$891,835. The fixed retirement benefit is also dependent upon the periods of service prior to January 1, 1989, in which the participant elected to make contributions. At age 65, Mr. Kilts will receive an additional annual benefit of $10,770 under the General Foods Retirement Plan for U.S. Salaried Employees. Examples of annual pension benefits payable under the KFKraft Foods Retirement Plan are set forth in the above table. The examples, which assume retirement at age 62 or later, are based on the social securitySocial Security covered compensation amount in ef- fecteffect for an employee attaining age 65 in calendar year 1995. Since participant contributions could be substantial in individual cases, the benefit amounts shown in the table may be attributable in certain instances to participant con- tributionscontributions to a significant degree, depending upon retirement date and years of service. The Company provides funding for individual trusts for the named executive officers and certain other employees with vested accrued benefits under nonqualified supplemental retirement plans. During 1995, the following amounts, less applicable tax withholdings, were deposited in individual trusts for named executive officers, with respect to benefits previously accrued under Kraft Foods supplemental pension plans: Mr. Bible, $120,387; Mr. Kilts, $131,333. These amounts offset benefits previously accrued and do not increase total promised benefits. Reference is made to the material appearing under the caption "Pension Plan Ta- ble--PhilipTable--Philip Morris Retirement Plan" for additional information with respect to Messrs. Bible and Kilts. EMPLOYMENT CONTRACTS, TERMINATION OF EMPLOYMENT AND CHANGE OF CONTROL ARRANGE- MENTS.ARRANGEMENTS The Company has entered into change of control employment agreements with each of its officer-directors and each of its other executive officers, including those named in the Summary Compensation Table. The agreements provide that, if the executive is terminated other than for cause within three years after a change of control of the Company or if the executive terminates his or her employment for good reason within such three-year period or voluntarily during the thirty-day30-day period following the first anniversary of the change of control, the executive is entitled to receive a lump sumlump-sum severance payment equal to two and one-half times the sum of his base salary and highest annual bonus, together with certain other payments and benefits, including continua- tioncontinuation of employee welfare benefits. An additional payment is required to compen- satecompensate the executive for excise taxes imposed upon payments under the agreements.agreement. Prior to the acquisition of Kraft, Inc. ("Kraft") by the Company, Mr. Kilts, as well as certain other executives of Kraft, had entered into employment agree- mentsagreements with Kraft which, among other things, provided for a lump sumlump-sum cash pay- mentpayment upon termination of employment other than for cause. Following the acqui- sitionacquisition of Kraft, these employment agreements were replaced with new agreements between the Company and the executives. These new agreements established, in most cases, a deferred incentive payment account to which was credited a spe- cificspecific number of units with values equal to shares of Common Stock. The account is credited with any in- creaseincrease in the market value of the number of sharesunits credited to the account to- gethertogether with the market value of shares of Common Stock resulting from the rein- vestmentreinvestment of dividends. In the event of termination of employment, Mr. Kilts will be entitled to the deferred incentive payment and the continuation of med- ical,medical, dental and life insurance benefits. In the event of involuntary termina- tiontermination of employment without cause, he will be entitled to a lump sumlump-sum cash pay- mentpayment equal to his then current base salary and most recent applicable annual incentive compensation or a payment pursuant to the severance plan or policy applicable to him, whichever is greater. If receipt of the deferred incentive payment subjects Mr. Kilts to any Federalfederal excise tax, the Company has agreed to make additional payments to place him in the position that would have existed had no such excise tax been payable. Mr. Kilts' account was originally credited with the equivalent of 43,784 shares of Common Stock (after giving effect to stock splits). At December 31, 1994,February 1, 1996, this account had a value of $3,167,790.$5,388,485. 17 Mr. Bring has entered into an employment agreement with the Company which pro- vides,that provides, among other things, for a minimum base salary and participation in bene- fitbenefit plans, including an enhanced retirement benefit. 16 On June 17, 1994, the Company entered into a settlement agreement and release with Michael A. MilesOWNERSHIP OF EQUITY SECURITIES The following table sets forth information regarding beneficial ownership of Common Stock as of February 1, 1996, by each director, each executive officer named in connection with his resignation as Chairman of the Board and Chief Executive Officer. This agreement provided for severance pay- ments of $2,554,408 as set forth in Note (3) to the Summary Compensation Table an annual incentive award for 1994and of $900,000the directors and executive officers of the Company as a long-term incentive awardgroup. The beneficial ownership of $1,622,500 (two thirdseach director and executive officer and of his target amount) for the 1993-1995 performance cycle. In addition, he received $2,130,928, representing defined contribution plan accruals,group is less than 1% of outstanding shares.
SOLE VOTING AND INVESTMENT NAME POWER(1) OTHER(2) TOTAL - ---- -------------- -------- --------- Elizabeth E. Bailey................ 5,144 5,144 Geoffrey C. Bible.................. 810,869 158,468 969,337 Murray H. Bring.................... 107,640 58,710 166,350 Harold Brown....................... 3,114 1,200 4,314 William H. Donaldson............... 11,514 11,514 Jane Evans......................... 4,004 4,004 Robert E.R. Huntley................ 8,214 1,200 9,414 James M. Kilts..................... 160,136 56,005 216,141 Rupert Murdoch..................... 2,414 100 2,514 John D. Nichols.................... 3,879 800 4,679 Richard D. Parsons................. 5,614 5,614 Roger S. Penske.................... 2,814 2,814 John S. Reed....................... 14,728 14,728 Hans G. Storr...................... 389,560 46,114 435,674 William H. Webb.................... 74,061 43,502 117,563 Stephen M. Wolf.................... 1,779 1,779 Group.............................. 2,259,028 372,964 2,631,992
- --------- (1) Includes maximum number of shares subject to purchase before April 1, 1996, upon the exercise of stock options as follows: G.C. Bible, 810,720; M.H. Bring, 107,640; J.M. Kilts, 149,980; H.G. Storr, 131,940; W.H. Webb, 66,390; and $6,112,455,group, 1,666,575. (2) Includes shares held in certain fiduciary capacities (including such holdings by a spouse), unrestricted and restricted shares owned by spouses, minor children and other relatives sharing the actuarial lump-sum equivalenthome of all retire- ment benefits, assuming an additional 60 monthsthe director or executive officer and shares subject to purchase before April 1, 1996, upon exercise of credited servicestock options by such persons. Beneficial ownership of these shares is disclaimed. Also includes shares held jointly with spouses and final average compensation of $1,700,000. Since Mr. Miles' termination constituted an approved early retirement, all shares of restricted stock vested asheld by executive officers. 18 The following table sets forth information regarding persons or groups known to the Company to be beneficial owners of more than 5% of the dateCompany's outstanding Common Stock.
PERCENT OF NUMBER OF COMMON STOCK SHARES OUTSTANDING ON NAME AND ADDRESS OF BENEFICIALLY FEBRUARY 26, BENEFICIAL OWNER OWNED 1996 ------------------------- ------------- -------------- FMR Corp.......................... 50,725,729(1) 6.1% 82 Devonshire Street Boston, MA 02109
- --------- (1) According to Schedule 13G, dated February 14, 1996, filed with the Securities and Exchange Commission jointly by FMR Corp., Edward C. Johnson 3d, Abigail P. Johnson and Fidelity Management & Research Company ("Fidelity"), Mr. Johnson is chairman and Ms. Johnson is a director of terminationFMR Corp. and all stock options continuemay be deemed to be exercisablemembers of a controlling group with respect to FMR Corp. The Schedule 13G indicates that at December 31, 1995, (i) Fidelity, a wholly-owned subsidiary of FMR Corp., was the beneficial owner of 44,477,741 shares of Common Stock in accordanceits capacity as investment adviser to various registered investment companies (the "Fidelity Funds") (the power to vote such shares resides solely with their terms. Certain welfare benefits, e.g.the boards of trustees of the Fidelity Funds, while the power to dispose of such shares resides with Mr. Johnson, FMR Corp., retiree health, dental,Fidelity and life insurance were provided assuming 60 monthsthe Fidelity Funds); (ii) Fidelity Management Trust Company, a bank that is wholly-owned by FMR Corp., was the beneficial owner of additional credited service. The agreement also provides for reimbursement5,892,675 shares of club dues, relocation, secre- tarialCommon Stock; (iii) Mr. Johnson was the beneficial owner, either directly or through trusts, of 33,250 shares of Common Stock; and legal expenses. Reference(iv) Fidelity International Limited, an investment adviser of which Mr. Johnson is made tochairman but which is managed independently from FMR Corp., was the Summary Compensation Table for additional information.beneficial owner of 322,063 shares of Common Stock. FMR Corp. and Fidelity International Limited each disclaim beneficial ownership of Common Stock beneficially owned by the other. SELECTION OF AUDITORS The Audit Committee has recommended to the Board that Coopers & Lybrand L.L.P., which firm has been the independent accountants of the Company since 1933, be contin- uedcontinued as auditors for the Company. The stockholders are being asked to approve the Board's decision to retain Coopers & Lybrand L.L.P. for the fiscal year ending De- cemberDecember 31, 1995.1996. A representative of Coopers & Lybrand L.L.P. will be present at the meeting. The representative will be given an opportunity to make a statement if he or she desires to do so and will be available to answer questions. THE BOARD RECOMMENDS A VOTE FOR. STOCKHOLDER PROPOSALS Management and the Board take all stockholder proposals very seriously. The Company received this year, as it had in the past two years,last year, a proposal re- questingfrom the International Union of Operating Engineers requesting that the Board redeemrefrain from providing retirement benefits to non-employee directors. As discussed on page 7, effective January 1, 1996, the Board terminated the Company's Pension Plan for Non- Employee Directors and, in liquidation of the benefits that would have been payable thereunder, each non-employee director received Common Stock Purchase Rights (the "Rights") issued in 1989. On March 1, 1995,equivalent units. In taking this action, the Board voted to redeem the Rights. The no- tice of redemption accompanies this proxy statement. The Board decided to re- deem the Rights for two reasons. In the five years since the Company adopted the Rights, the takeover environment has changed dramatically, making it highly unlikely that the Company would be subject to the type of abusive takeover tac- tics the Rights were intended to address. In addition, the Rights had become the subject of controversy among certain stockholders, as indicated byconsidered the stockholder proposal mentioned above. Accordingly,and the Board decided that re- demption of the Rights was a prudent course of action at this time.concerns raised by stockholders with respect to such plans. 19 Various stockholders have submitted the sixfour proposals set forth below. The name, address and shareholdings of each proponent and co-proponent will be fur- nished upon request to the Secretary of the Company. The sixfour proposals have been duly considered by the Board, which has concluded that their adoption would not be in the Company's best interests. For the reasons set forth after each proposal, the Board recommends a vote AGAINST each proposal. PROPOSAL 11--FINANCIAL, SOCIAL AND ENVIRONMENTAL COMPENSATION REVIEW The Sinsinawa Dominicans, 2128 South Central Park Avenue, Chicago, Illinois 60623, claiming beneficial ownership of 25 shares of Common Stock, together with three co-proponents, have submitted the proposal set forth below. The names, addresses and shareholdings of the co-proponents will be furnished upon request made to the Secretary of the Company. "WHEREAS: We believe that financial, social and environmental criteria should all be taken into account in fixing compensation packages for corporate officers. Pub- licPublic scrutiny on compensation is reaching a new intensity, not just for the Chief Executive Officer, but for all executives. Concerns expressed include the following: --Too often top executives receive considerable increases in compensation packages even when corporate financial performance is poor, stockholders watch dividends slip and stock prices drop. 17 --When top officers' compensation packages are compared to those of the low- estlowest paid employees, national authority, Graef Crystal, notes that many U.S. CEO's make 160 times more than the average employee, while in Japan that ratio is 16:1. --Former Philip Morris Chairman and CEO, Hamish Maxwell, received more than $24 million when he "stepped down" in 1991. At the same time, thousands of to- baccotobacco and dairy farmers who supply our Company were making minimum wage or less. --Our Company has promised shareholders cost-savingcost saving measures. Reducing com- pensationcompensation to our executives may be a more effective strategy than reducing sup- plierssuppliers and laying offlaying-off more than 14,000 employees--especially in light of our past annual report theme that "The Strength of Our Brands Begins With Our Peo- ple.People." --The relationship between compensation and the social and environmental im- pactimpact of company decision-makers is an important question. For instance, should top officers' pay be reduced if "in their watch" our Company experiences costly fines, expensive, protracted litigation and significant loss of market share? Should the pay of those involved executives be "as usual" when our Company is the object of multiple government investigations and consumer boycotts? Should CEO compensation be affected by our Company's record related to environmentally wasteful packaging, plant closings or public relations problems? We believe that these considerations deserve the careful scrutiny of our Board and committees dealing with compensation. Other companies, including Procter and& Gamble, Bristol-Myers Squibb andAnd Westinghouse have reported to sharehold- ersshareholders on how they integrate similar factors into compensation packages. RESOLVED: Shareholders request that a committee of outside directors of the Board institute an Executive Compensation Review and prepare a report available to shareholders by the October following this year's annual meeting with re- sultsresults of the Review and any recommended changes in practice. The report shall cover pay, benefits, perks, stock options and any special arrangements in the compensation packages for all our Company's top officers. 20 SUPPORTING STATEMENT We recommend that the Board consider the following in its review: 1. Ways to link executive compensation more closely to financial performance with proposed criteria and formulae; 2. Ways to link compensation to environmental and social corporate performance (e.g., lower base pay with incentives for meeting or surpassing certain envi- ronmentalenvironmental standards); 3. Ways to link financial viability of the Companycompany to long-term environmental and social sustainability (e.g.eg., linkages that avoid short-range thinking and instead promote long-term planning); 4. A description of social and environmental criteria taken into account (e.g.,(eg.; environmental performance, lawsuits, settlements, penalties, violations, inves- tigations,investigations, employee relations, financial stability of our suppliers, especially dairy farmers, as well as the communities where we are located)." THE BOARD RECOMMENDS A VOTE AGAINST THIS PROPOSAL. YourManagement believes, and your Board believesconcurs, that your Company's compensation policies and practices are already consistent with the intent of this resolution, and that the Compensation Committee Report on Executive Compen- sation, issued by the Compensation, Committee of the Board of Directors and which appears in this Proxy Statement (aton pages 8 to 11),11 of this proxy statement, provides the essen- tialessential information whichthat proponents are requesting. Indeed, the rules of the United States Securities and Exchange Commission pursuant to which this Report is published require information in addition to that requested by proponents. The Company believes that the current Report provides information whichthat is more comprehensive and more specific, in many respects, than that requested by pro- ponents. 18 Approximately two-thirdsproponents. As in past years, this year's Report clearly demonstrates that senior executive compensation is linked very closely to Company performance. As stated in the Report, approximately 60% of the compensation awarded to executive officers in 1995 was "at risk" incentive compensation directly related to the Company's performance. This link between pay and performance encompasses social and environmental factors. Your Company has long had policies that underscore our commitment to help address the needs of senior executives is linked di- rectlysociety and return something of value to performance.the many communities in which we operate. For 1993, this linkage resultedexample, we have a nationally recognized charitable contributions program that focuses on education, the arts and hunger and nutrition. In addition, we provide grants to support conservation and environmental organizations, to increase understanding of diversity and to assist in AIDS care, education and research. We have also adopted a reductioncomprehensive set of nearly 50% inenvironmental principles that affirm our commitment to reduce the affected portionenvironmental impact of our activities, while continuing to provide quality products that meet the needs of customers. Copies of the compensationCompany's environmental principles and guidelines for charitable contributions are available to stockholders upon request. In addition, in furtherance of these senior officers. Comparisonspolicies, the Board has established a Public Affairs and Social Responsibility Committee, an Affirmative Action and Diversity Committee and a Corporate Contributions Policy Committee, consisting of members of the salaries of Philip Morris'Board and senior executives to those of the lowest paid employees reveal a differential which is narrower than that at peer companies.management. Your Board believes that compliance with these policies will improve the comparison to Japanese salaries is meaningless, particularly the comparisons of Chief Executive Officer salaries, because a significant portion of executive compensation in that country is of- ten delivered through large expense accounts and executive perquisites, which are often not reported. It is also significant that in Japan, management by a small group of individuals sharing the responsibilitylong-term performance of the Chief Executive OfficerCompany and that it is far more typical. Management believes,senior management's responsibility to see that these policies are carried out. Failure of management to do so will result in poorer Company performance and, as a result, in reduced compensation for executives. This proposal was presented to stockholders at the 1995 Annual Meeting and was overwhelmingly defeated. Your Board concurs,continues to believe that your Company's compensation strategy and the resulting compensation levels are already consistent with the intent of the resolution. The compensation levels and strategies are updated and revised periodically under the supervision of the Board's Compensation Com- mittee to reflect accurately the intended link between pay and performance. The Board believes that the committee called for by this proposal would be du- plicativeis unnecessary and duplicative of existing policies and would conflict with the existing Compensation Committee of the Board, which is itself composed entirely of non-employee directors and which passes upon all aspects of compensation arrangements for senior executives.practices. THEREFORE, YOUR BOARD URGES STOCKHOLDERS TO VOTE AGAINST THIS PROPOSAL. 21 PROPOSAL 22--ENVIRONMENTAL TOBACCO SMOKE The Congregation of the Sisters of Charity of the Incarnate Word, P.O. Box 230969, 6510 Lawndale, Houston, Texas 77223-0969, claiming beneficial ownership of 10,000 shares of Common Stock, has submitted the proposal set forth below. "WHEREAS--the "Environmental Protection Agency concluded: "passive'. . . concluded 'passive' tobacco smoke is a human lung carcinogen" causing 3,000 lung cancer deaths yearly (The Wall Street Journal, 1/6/1993); - --Since the Report's release, 20 states tightened or considered tightening pub- licpublic smoking laws; 150 local governments enacted smoking bans, the largest being Los Angeles despite a massive effort by the tobacco industry to overturn its ban; - --Our Company ran an ad series in major papers attacking the ETS findings, us- ingusing just one article. It questioned some methodology, while overlooking many other studies reaching basically the same conclusionsconclusion about health-hazards con- nectedconnected to ETS. However, in October, 1994, it was revealed the critique's au- thorsauthors (and employer) received in 1993, more than $10,000 from Philip Morris'-- related-related companies. Further findings reveal even more tobacco funding of other "independent" experts used by the tobacco industry to "challenge" ETS data.data; - --Our Company joined the tobacco industry seeking a permanent injunction over- turningoverturning the EPA's findings, alleging EPA officials misused scientific data and EPA regulations promoting anti-smoking objectives. The print media's reaction indicated this strategy is filled with contradictions: --In an editorial "Let Judge Choke off Tobacco Suit".Suit," The Milwaukee Journal editorialized: "In a transparent attempt to stave off further regulation of smoking, the tobacco industry has sued the US Environmental Protection Agency for deeming secondhand cigarette smoke a cancer risk to non-smokers. Now here is a business in deep denial. May the judge assigned to hear the industry's case see this frivolous lawsuit for what it is and throw it out."out" (6/24/1993) 19 --USA Today. --USAToday editorialized: "Small wonder that the tobacco industry is resort- ingresorting to ever more desperate measures." It continued: "The industry has a lonely battle to fight. It may be the sole entity harmed by smoking restrictions.restriction. . . . With so much going for them, smoking bans are a valuable tool for those yearn- ingyearning to breathe free."free" (6/24/1993). --The Los Angeles Times, editorialized (6/25/1993): "The tobacco industry in- creasinglyincreasingly recognizes the EPA's findings could do what decades of public serv- iceservice announcements about smoking failed to do--dramatically change laws gov- erninggoverning smoking. As such, nervous cigarette makers feel themselves backed into a corner. Not surprisingly, then, they are lashing out. In a federal suit filed Tues- day,Tuesday, a coalition of tobacco groups wants the EPA report declared null and void. The EPA was biased in its useduse of scientific findings, the industry contends. The "science''The science' of cigarette smoking in humans "is'is complex,' say the cigarette makers. Perhaps. But the personal and financial cost of smoking-related dis- easesdiseases is quite clear." - --No labels warn about ETS. Our Company has not paid any plaintiffs by arguing that warnings free it from responsibility. EffortEfforts to undermine notification of ETS hazards might result in hughhuge awards for lost ETS lawsuits; RESOLVED that shareholders request Philip Morris to cease expenditures of funds challenging legitimate studies consistently showing ETS (environmentalthe health hazards of environmental tobacco smoke) health hazards.smoke (ETS)." THE BOARD RECOMMENDS A VOTE AGAINST THIS PROPOSAL. 22 The Company believes that the lawsuit challenging the EPA's risk assessment and classification of ETS as a Group A carcinogen has substantial merit. The CompanyCompany's domestic tobacco subsidiary, Philip Morris Incorporated, is participating in the lawsuit because it believes the EPA misused scientific da- ta,data, exceeded its authority, and failed to follow its own guidelines, in order to promote an anti-smoking policy. By using language from certain editorials whichthat express a point of view rather than discuss the facts or merits of the lawsuit, the proponents create the erroneous impression that the EPA's findings are universally supported by all groups other than the tobacco industry. This is certainly not the case. Indeed, the Congressional Research Service, a division of the Library of Congress that serves as an independent research arm of Congress, recently released a report that calls into question the validity of the EPA's risk assessment as well as the proposal by the Occupational Safety and Health Administration to impose severe restrictions on smoking in the workplace. Proponents warn of "huge awards for lost ETS lawsuits." Yet, the Company has never paid money damages to plaintiffs in smoking and health cases. The propo- nentsproponents offer no proof that ETS lawsuits will be lost, or result in huge awards. The Company has a right to oppose legislation prohibiting smoking in public places. It is the Company's position that the interests of both smokers and non-smokers can be protected through a policy of accommodation in which public areas are provided for both smoking and non-smoking. TheIn light of such studies as the recent Congressional Research Service report, the Company also has the rightcontinues to challenge scientific studies with which it disagrees. The Company strongly believesbelieve that the scientific evidence does not support claims that ETS is harmfulthe EPA's position with respect to non-smokers.ETS. This proposal was presented to shareholdersstockholders at the 1994 and 1995 Annual MeetingMeetings and was defeated overwhelmingly.overwhelmingly each time. Your Company continues to believe that it must be able to challenge the EPAany studies which it believes are faulty and any other regulatory organization thatregulations based on such studies which would improp- erlyimproperly and unfairly attempt to affect the use of the Company's tobacco products. THEREFORE, YOUR BOARD URGES STOCKHOLDERS TO VOTE AGAINST THIS PROPOSAL. PROPOSAL 3 "The primary purpose3--SPIN OFF NON-TOBACCO BUSINESS FROM REST OF CORPORATION The Congregation of Divine Providence, Inc., P.O. Box 197, 18811 Scenic Loop, Helotes, Texas 78023, claiming beneficial ownership of 2,200 shares of Common Stock, has submitted the proposal set forth below. "WHEREAS, some institutional investors have been uneasy about Philip Morris's potential legal liability for this proposal is to greatly reduce or ideally totally eliminate anythe health problems of smokers, and think that such problems have depressed the share price of tobacco product liabilitycompanies' stock (The New York Times 9/22/94); - --Increased litigation againstcoming from states and private insurers indicate new and ominous challenges that might undermine the remaining, non- domestic tobacco unitsvalue of the company. This should then create a more stable business environmentstock. The stock value might be increased if the tobacco division(s) would be separated from the other divisions. For instance, when Kimberly-Clark (who supplied our paper for cigarettes and who was also named in whichlitigation for its cigarette involvement) announced it would spin-off its tobacco-related entities, its stock rose almost 5% the next day. - --Despite this positive sign on the street regarding Kimberly-Clark's decision to operate. Even thoughspin-off its tobacco entities, and the Companyparallel positive signs related to RJR Nabisco's movement toward spin-off, Philip Morris decided in May, 1994 "not to separate the Company's food and tobacco businesses and, further, that this issue would not be placed before the Board again for the foreseeable future;" - --consumer boycott of Philip Morris' products has been successful in defending itself in prior to- bacco product liabilitylaunched by INFACT a consumer activist group. It successfully brought infant formula companies to change their practices and General Electric to sell a good portion of its nuclear weapons business. Among INFACT's demands to end the boycott include the Company's need to stop marketing to children and young people, stop influencing public policy, and pay its just share of health care costs associated with tobacco use; 23 - --The combination of litigation future success will depend upon an ever more unpredictable legal, judicial and political sys- 20 tem. In my opinion, oneboycott may adversely affect the price of our Company's stock which might be further enhanced if there would be a spin-off of the paramount concerns of senior management should betobacco and non-tobacco businesses; - --Spinoffs and breakups like the protection ofone that drove up AT&T's stock by 11% in one day "have produced a gold mine in the financial interests of the shareholders against poten- tially massive and devastating product liability losses. In addition to the product liability exposure issue, the Company is trying to increase domestic tobacco profits in an environment that is ever more hostile and difficult in accomplishing this goal. Some of these problems include; health considerations (including secondary smoke), possibility of cigarettes being regulated by the government as a drug, continual excise tax increases (either Federal or State), various smoking bans and restrictions, advertising restrictionspast two and a generally extremely hostile politicalhalf years for divesting companies and regulatory envi- ronment. Moreover, the current situation will probably only get worse, such that the do- mestic tobacco business will continueinvestors." according to under perform and negatively affect the other more profitable segments of the company (including the foreign to- bacco unit), thereby limiting overall profit growth. In summary, this action is the most viable way of protecting shareholder value, while increasing overall company profits.The Wall Street Journal (09/21/95); RESOLVED that shareholders strongly recommendask management to management that action be takentake steps to spinoff, sell or otherwise totally divest its domestic tobacco from other componentsaccomplish a separation of the Company.Corporation's non-tobacco business from all its tobacco businesses by January 1, 1997." THE BOARD RECOMMENDS A VOTE AGAINST THIS PROPOSAL. In May 1994, your Company announced that its Board of Directors had decided not to separate the Company's food and tobacco businesses and, further, that this issue would not be placed before the Board again for the foreseeable future.businesses. This decision was made after months of management review and deliberation, with the benefit of advice and counsel from leading investment advisors and lawyers. Upon review, your Board concluded that it was not clear that separation of the businesses would result in a meaningful, enduring increase in shareholder val- ue.stockholder value. It was clear, however, that such a decision would have resulted in a com- plicatedprolonged, complicated and costly structural transaction. The resulting uncertainties, including the possibility of protracted litigation, posed a risk of disrupting the Company's businesses, possibly causing shareholderstockholder value to diminish. The Board is committed to enhancing shareholderstockholder value and remains convinced that its decision in May 1994 was correct. Periodically, managementcorrect, as evidenced by the Company's strong performance and your Board review possible alternativesimpressive total stockholder return in 1995. The Company's 1995 net earnings were up 15.9% over 1994, and net earnings per share were up 19.4%, to $6.51 (15.3%, 18.9% and $6.48, respectively, including the present business structure. Current- ly,effect of two accounting standards adopted in the first quarter of 1995). Total stockholder return (increase in share price with quarterly reinvestment of dividends) was 64.5% in 1995 versus 37% for the S&P 500 Index. Currently, no alternative business structure that would provide for the separation of the food and tobacco businesses is deemed by management and your Board to be fea- siblefeasible or desirable. Accordingly, the Board urges a vote against thisA similar proposal which it believes is not in the best interest of shareholderswas presented to stockholders at this time.last year's Annual Meeting and was overwhelmingly rejected. THEREFORE, YOUR BOARD URGES STOCKHOLDERS TO VOTE AGAINST THIS PROPOSAL. PROPOSAL 4 "BE IT RESOLVED: That4--NAMING AND CURBING NICOTINE IN TOBACCO PRODUCTS Dr. Gregory N. Connolly, 399 Common Street, Belmont, Massachusetts 02178, who claims beneficial ownership of 30 shares of Common Stock, has submitted the shareholdersproposal set forth below. "WHEREAS the federal Food and Drug Administration has proposed regulating cigarettes and smokeless tobacco products as drugs; - --Virtually every major health organization in the United States of Philip Morris Companies, Inc. ("Company") requestAmerica as well as throughout the world has concluded that cigarette smoking and smokeless tobacco-use are addictive; - --An estimated 40 million people smoke in the United States; a vast majority of these are addicted to tobacco use. Each day 3,000 young people begin to smoke. Of these one half will become addicted and of these, half will die of smoking; - --Most who smoke want to stop but find this difficult to do so; - --It has been recognized by the medical profession as well as many in the tobacco industry that the Boardaddictive ingredient in tobacco is nicotine; - --The FDA reported that nicotine content in cigarettes has increased for all brand categories including regular, low nicotine and ultra low brands from 1982 to 1992; 24 - --Our company is being sued in a national class action suit alleging that we intentionally addict consumers through the design, manufacture and marketing of Directors in the future refrain from pro- viding pension or other retirement benefits to non-employee or outside Direc- tors unless such benefits are specifically submittedour brands and that our tobacco products have caused serious health problems to the class members; - --A successful lawsuit may affect adversely and seriously the price of our stock; - --Certain tobacco companies have developed new nicotine analogs that reduce certain adverse health effects of nicotine while maintaining pharmacological effects which could be beneficial to smokers who want to quit; - --A "smokeless cigarette" has also been developed that eliminates many toxic agents in cigarette smoke; - --Scientists have recommended that nicotine levels in tobacco products be slowly reduced to a level that cannot induce addiction among young non-smokers; - --The technology is available to our company for it to reduce nicotine content in its tobacco products; - --A panel of experts recently concluded that the current Federal Trade Commission's rating for nicotine in cigarettes does not provide adequate information for smokers about how much nicotine they actually receive from smoking; RESOLVED that shareholders for approval. SUPPORTING STATEMENT The Board of Directors should play a vital and independent role in helping to determine overall corporate policy and strategic direction. They should ac- tively monitor senior management in faithfully implementing these policies. In their capacity onrequest the Board Directors owe their fundamental allegiance to take steps to preserve the shareholdershealth of its tobacco-using customers. We suggest the corporation--the owners who elect them,following steps: 1. Develop and notpublicize nicotine ratings for each of our cigarette brands and to manage- ment. 21 We believe, however, that certain businessmake this available in accurate information to our customers about how much nicotine they consume when smoking. 2. Determine the nicotine level in cigarettes at which nicotine addiction cannot be induced or financial relationships can ad- versely affect the ability of Directors to function in their appropriate over- sight role. This is especially critical for so-called outside or independent Directors who are not employee/Directors and who should bring a certain arms- length objectivity to Board deliberations. According to the Company's most re- cent proxy statement,maintained. With this information, the Company establishedshall implement a retirementprogram that would gradually reduce levels of nicotine in our brands over an appropriate time period to a level that is not addictive. This effort to reduce nicotine availability would be undertaken in collaboration with independent health experts. 3. Develop and market new nicotine or pension plan for non-employee Directors with at least five yearsnicotine-like products that have minimal toxic agents that can be used by our consumers in lieu of service who will receive an annual retirement benefit for life equalcigarette smoking, and market these products as drugs or medical devices to the annual Board cash retainer plus 25% of attendance fees for up to twenty-four board meetings earned during the two years before retirement. That retainer is now a generous $26,000, plus $1,000 for attending each Board meeting ($2,000 for committee chairman). While non-employee or outside Directors should be entitled to reasonable com- pensation for their time and expertise, we are of the opinion that additional layers of compensation in the form of retirement benefits, which are in excess of 100% of the Director's base compensation, has the pernicious effect of com- promising their independence and impartiality. It is our view that such gener- ous and unnecessary extra compensation for outside Directors of the Company is management's way to insure their unquestioning loyalty and acquiescence to whatever policy management initiates. Accordingly, when viewed from this per- spective, these types of retirement benefits become yet another device to en- hance and entrench management's control over corporate policy while being ac- countable only to themselves, and not to the company's owners. We believe that this additional layer of compensation to Directors may influence their ability to exercise that degree of independence from management which is critical to the proper functioning of the Board. Because of our strong concern for maximizing the ability of Boards of Direc- tors to act in shareholder's interest, we feel that the long-term best inter- ests of the Company are not well served by such retirement policies. The vast preponderance of Directors at various corporations are undoubtedly covered by generous retirement policies at their principal place of employment, and they need not be "double-dipping" at this Company or any others. We urge your support for this Proposal.help adult smokers quit tobacco use." THE BOARD RECOMMENDS A VOTE AGAINST THIS PROPOSAL. The Company's Compensation Program for non-employee directors must be competi- tive to attract the highest caliber candidate. Direct and deferred compensation are integral parts of competitive director compensation systems. Indeed, de- ferred compensationSmoking is a component of the majority of director compensation programs. Your Company views retirement benefits for non-employee directors as an additional form of deferred compensation. The Company's Retirement Plan for non-employee directors provides benefits to retiring directors who have reached at least 60 years of agecomplex behavioral activity, and who have served for at least five years. Retire- ment benefits are based upon an aggregate of the annual retainerits motivations and a percent- age of monthly Board and Committee meeting fees. This results in retirement benefits which are similar to what is offered by peer companies recently sur- veyed. The supporting statement claims without support that the proposal should be adopted in part because without it, the Company's non-employee directors will act purely in their own self-interests, violating not only their duties under corporate law but also the principles pursuant to which the Company conducts its business. In so doing, the proposal impugns the character and integrity of the men and women the shareholders have chosen to direct the affairs of the Company. Each member of your Board recognizes his or her fiduciary responsibility to act in the best interests of the Company and is committed to the fulfillment of that responsibility. The retirement plan for non-employee directors is an im- portant element of a total compensation program which is competitive and in the best interests of shareholders. THEREFORE, YOUR BOARD URGES STOCKHOLDERS TO VOTE AGAINST THIS PROPOSAL. 22 PROPOSAL 5 "WHEREAS, according to the USDA, U.S. cigarette production declined from 713 billion cigarettes in 1993 to 625 billion in 1994. This adversely impacted do- mestic tobacco growers at the same time they faced an international tobacco glut; - --In 1969 less than 1 percent of the tobacco used in U.S. cigarettes was im- ported. By 1992, 28 percent of burley and 23 percent of the flue cured was for- eign (Washington Post, 5/10/93); - --The New York Times noted: "Farmers' profit margins have declined while the major manufacturers' profits have risen . . . (add to Philip Morris: [without the elision marks]: with Philip Morris' operating income for domestic tobacco doubling since 1986, to nearly $5.2 billion in 1992.) Farmers have been squeezed by a combination of rising costs for labor, fertilizers and chemicals, and the relatively stagnant prices of tobacco leaves depressed by an influx of cheap foreign imports" (06/06/93); - --The New York Times reported a year later (08/28/94) that tobacco company profits continually increased as farmer's profit margins decreased: "American farmers received $1.5 billion last year from sales of cured tobacco, down from a peak of $1.9 billion in 1981... The principal cigarette companies, Philip Mor- ris, R.J. Reynolds, Brown & Williamson and Lorillard, still collect handsome profits because they can sell cigarettes abroad, where consumption is still growing, and because they have found a way to exploit the tobacco glut." - --After challenges about unilateral price increases for domestic cigarettes even as domestic tobacco purchases and income decreased, major U.S. cigarette companies agreed to support floors for content percentages of domestic tobacco for cigarettes; - --It has been recognized that the agricultural economy in tobacco-growing states must be diversified and that funds to achieve this must come, in part, from a portion of federal cigarette excise tax revenues, as well as other fund- ing sources; - --Entities within the tobacco-growing community have made various recommenda- tions to ease the transition of tobacco farmers from dependency on production for cigarette sales to alternative land uses, including: 1) reducing or eliminating tobacco acreage by diversification into other crops or land usage; 2) dedicating a portion of any cigarette excise tax increase for government purchase of tobacco growing allotments to retire them. Inclusion of tax bene- fits forfeiting allotments could be effective for farmers re-investing into the growth of alternative crops. 3) providing grants and low-interest loans to tobacco farmers changing to new crops, equipment, seeds, nursery stocks, farm equipment, and irrigation sys- tems. RESOLVED that (name of Company) establish a Committee of the Board to review the Company's connections to its farm-suppliers and to determine how they can be helped in diversification and economic conversion from dependency on tobac- co-for-cigarettes (for UST: smokeless use) to use of farmland for other purpos- es. Furthermore that the Company support legislation to help ease this economic conversion for tobacco-growers at federal and state levels." THE BOARD RECOMMENDS A VOTE AGAINST THIS PROPOSAL. 1994 was a year of record cigarette production for the domestic tobacco compa- ny, a result of changing market dynamicspractices vary among smokers. Roughly 40 million people in the United States as well as in- creases in export volume. Independent tobacco farming was essential to this record productionhave stopped smoking, and thus formsabout 90% of them have done so without professional assistance. The "tar" and nicotine yields of cigarettes are measured and reported under the cornerstoneauspices of the Company's most profit- able business. Your Company remains committedFederal Trade Commission ("FTC"). The FTC testing method, which was developed through the cooperation of the FTC staff and independent and tobacco company scientists, is designed to tobacco farmingprovide "tar" and nicotine ratings for use by consumers in comparing cigarette brands. The International Organization for Standardization method, used in many foreign countries, is nearly identical to the growers who workFTC method and produces similar "tar" and nicotine ratings. Pursuant to producean agreement sanctioned by the FTC, Philip Morris Incorporated, like all other U.S. tobacco crop, recognizedcigarette companies, follows the FTC method, and the FTC "tar" and nicotine ratings are as a practical matter the bestonly ones that may be advertised to consumers. Indeed, to develop and publicize additional separate ratings would be inconsistent with the FTC's primary objective, which is to provide consumers with a standard to compare competing cigarette brands. 25 Cigarettes from Philip Morris Incorporated and its competitors are currently available across the full range of "tar" and nicotine yields, allowing consumers to exercise their individual preferences. The Company is not engaged in the world. The Company does not ownmanufacture or lease any tobacco producing farmlandsale of drugs and is en- tirely dependent upon the production of independent farmers, who generally sell their crops in independent warehouses to 23 dealers who purchase tobaccomedical devices. Various smoking cessation products containing nicotine, such as nicotine gum and nicotine patches, are currently available on the Company's behalf. While the Company has no control over the decision of independent farmers to raise tobacco or other crops, it is unlikely that tobacco farmers, many of whom already grow tobacco in rotation with other crops, wish to halt their production of tobacco, a highly lucrative crop. This proposal was presented to shareholders at the 1994 Annual Meeting and was overwhelmingly defeated.market. It remains the strong view of your Boardshould be noted that the pro- posal wouldvarying degrees of effectiveness of these products suggest that people do not be beneficial eithersmoke simply to tobacco growers or to the Company. THEREFORE, YOUR BOARD URGES STOCKHOLDERS TO VOTE AGAINST THIS PROPOSAL. PROPOSAL 6 "BE IT RESOLVED: That the shareholders of Philip Morris Companies, Inc. ("Com- pany") hereby request that the Company's Board of Directors take the steps nec- essary to amend the Company's by-laws to create an Independent Directors Com- mittee of the Board of Directors. For these purposes, the definition of inde- pendent director shall mean a director who: . has not been employed by the Company or an affiliate in an executive capacity within the last five years; . was not, and is not a member of a corporation or firm that is one of the Company's paid advisers or consultants; . is not employed by a significant customer, supplier or provider of profes- sional services; . has no personal services contract with the Company; . is not employed by a foundation or university that receives significant grants or endowments from the Company; . is not a relative of the management of the Company; . is not a shareholder who has signed shareholder agreements legally binding him to vote with management; and . is not a director of a company on which Philip Morris' Chairman or Chief Ex- ecutive Officer is also a board member. The Independent Directors Committee ("Committee") shall be charged with the du- ties of independently evaluating management proposals to the Board of Directors and generating independent alternatives and proposals for Board consideration. In order to provide the Committee with the necessary resources to effectively perform its function, the Committee shall have the authority to hire and fire staff members who work exclusively for the Committee. SUPPORTING STATEMENT We believe that the judgement of our Company's Board of Directors has a pro- found impact on Philip Morris' long-term financial performance. Further, we be- lieve that directors who neither sit on each others boards nor are dependent on management for salaries, consulting fees, business relationships, and the like, are best able to objectively evaluate management's recommendations to the Board of Directors and generate independent alternatives and proposals for Board con- sideration. Currently, 11 of Philip Morris' 18 directors meet the above definition of inde- pendent (Bailey, Brown, Donaldson, Douglas, Evans, Murdoch, Nichols, Parsons, Penske, Reed and Wolf). The March 7, 1994 management proxy discloses that 10 of the 11 independent directors have full-time jobs. Eight of the ten are top ex- ecutives of large companies. As shareholders, we face a dilemma regarding independent directors. On the one hand, we want the majority of our Board to be composed of independent directors in order to promote objective, effective decision making. On the other hand, the full-time jobs of our Company's independent directors carry tremendous re- sponsibilities and time commitments that severely limit the time and commitment they can devote to the affairs of Philip Morris. 24 We believe that an Independent Directors Committee, empowered to hire and fire staff who work exclusively for the Committee, provides independent directors with sufficient resources to not only evaluate management proposals, but to generate new ideas for the betterment of the Company." THE BOARD RECOMMENDS A VOTE AGAINST THIS PROPOSAL. The Board believes that this proposal serves no useful purpose. The proposal would create a committee whose role would be ill-defined, but whose activities would necessarily be duplicative of the activities of the full Board. A new layer of bureaucracy would be created resulting in substantial inefficiencies and unnecessary expense. Of the fourteen nominees for director, only three are employees or former em- ployees of the Company. The three most important committees--Audit, Compensa- tion and Nominating and Corporate Governance--are composed entirely of non-em- ployee directors. These Committees met fourteen times in 1994.The non-employee members of the Board are unanimous in their opinion that ample opportunities exist for them to evaluate management proposals free from management's influ- ence and strongly disagree with the proposal's contrary implication. They are convinced that they are able to share their thoughts and ideas freely and openly and to make final decisions concerning the policies and direction of the Company in accordance with their fiduciary obligations to the stockholders and that no additional committee, as contemplated by the proposal, is required to enable them to do so.obtain nicotine. THEREFORE, YOUR BOARD URGES STOCKHOLDERS TO VOTE AGAINST THIS PROPOSAL. OTHER MATTERS Management knows of no other business whichthat will be presented to the meeting for a vote, except that it has been advised that stockholder proposals not in- cludedincluded in this proxy statement may be presented. If other matters properly come before the meeting, including proposals omitted from this proxy statement and accompanying proxy pursuant to the rules of the Securities and Exchange Commis- sion,Commission, the persons named as proxies will vote on them in accordance with their best judgment. The cost of this solicitation of proxies will be borne by the Company. In addi- tionaddition to the use of the mails, some of the officers and regular employees of the Company may solicit proxies by telephone and will request brokerage houses, banks and other custodians, nominees and fiduciaries to forward soliciting ma- terialmaterial to the beneficial owners of Common Stock held of record by such persons. The Company will reimburse such persons for expenses incurred in forwarding such soliciting material. It is contemplated that additional solicitation of proxies will be made in the same manner under the engagement and direction of D.F. King & Co., Inc., 77 Water Street, New York, NY 10005, at an anticipated cost to the Company of $21,000, plus reimbursement of out-of-pocket expenses. 25 19961997 ANNUAL MEETING Stockholders wishing to suggest candidates to the Nominating and Corporate GovenanceGovernance Committee for consideration as directors may submit names and bio- graphicalbiographical data to the Secretary of the Company. The Company's By-Laws prescribe the procedures a stockholder must follow to nominate directors or to bring other business before stockholder meetings. For a stockholder to nominate a candidate for director at the 19961997 Annual Meeting, presently anticipated to be held April 25, 1996,24, 1997, notice of the nomination must be received by the Company between October 1512 and November 14, 1995.11, 1996. The no- ticenotice must describe various matters regarding the nominee, including the name, address, occupation and shares held. For a stockholder to bring other matters before the 19961997 Annual Meeting, notice must be received by the Company within the time limits described above. The notice must include a description of the proposed business, the reasons therefortherefore and other specified matters. For a matter to be included in the Company's proxy statement and proxy for the 19961997 Annual Meeting, notice must be received by the Company on or before November 14, 1995.11, 1996. In each case, the notice must be given to the Secretary of the Compa- ny,Company, whose address is 120 Park Avenue, New York, NY 10017. Any stockholder de- siringdesiring a copy of the Company's By-Laws will be furnished one without charge upon written request to the Secretary. G. Penn Holsenbeck Vice President and Secretary March 13, 199511, 1996 26 P R O X Y PHILIP MORRIS COMPANIES INC. Proxy Solicited on Behalf of the Board of Directors Annual Meeting April 27, 1995 Geoffrey C. Bible, Murray H. Bring and Hans G. Storr, and each of them, are appointed attorneys, with power of substitution, to vote, as indicated on the matters set forth on the reverse hereof and in their discretion upon such other business as may properly come before the meeting, all shares of the undersigned in Philip Morris Companies Inc. (the "Company") at the annual meeting of stockholders to be held at the Philip Morris Manufacturing Center, Richmond, Virginia, April 27, 1995, at 9:00 a.m., and at all adjournments thereof. Election of Directors, Nominees: Elizabeth E. Bailey, Geoffrey C. Bible, Murray H. Bring, Harold Brown, William H. Donaldson, Jane Evans, Robert E.R. Huntley, Rupert Murdoch, John D. Nichols, Richard D. Parsons, Roger S. Penske, John S. Reed, Hans G. Storr and Stephen M. Wolf. This card also serves to instruct the administrator of the Company's dividend reinvestment and voluntary cash payment plan and the trustee of each defined contribution plan sponsored by the Company or any of its subsidiaries how to vote shares held for a stockholder or employee participating in any such plan. SEE REVERSE. IF YOU WISH TO VOTE IN ACCORDANCE WITH THE BOARD OF DIRECTORS' RECOMMENDATIONS, JUST SIGN ON THE REVERSE. YOU NEED NOT MARK ANY BOXES.25, 1996 P R Geoffrey C. Bible, Murray H. Bring and Hans G. Storr, and each of them, are appointed attorneys, with power of substitution, to vote, as indicated on the O matters set forth on the reverse hereof and in their discretion upon such other business as may properly come before the meeting, all shares of the X undersigned in Philip Morris Companies Inc. (the "Company") at the annual meeting of stockholders to be held at the Philip Morris Manufacturing Y Center, Richmond, Virginia, April 25, 1996, at 9:00 a.m., and at all adjournments thereof. | | Election of Directors, Nominees: Elizabeth E. Bailey, Geoffrey C. Bible, Murray H. Bring, Harold Brown, William H. Donaldson, Jane Evans, Robert E.R. Huntley, Rupert Murdoch, John D. Nichols, Richard D. Parsons, Roger S. Penske, John S. Reed, Hans G. Storr and Stephen M. Wolf. This card also serves to instruct the administrator of the Company's dividend reinvestment and voluntary cash payment plan and the trustee of each defined contribution plan sponsored by the Company or any of its subsidiaries how to vote shares held for a stockholder or employee participating in any such plan. SEE REVERSE. If you wish to vote in accordance with the Board of Directors' SEE REVERSE recommendations, just sign on the reverse. You need not mark any boxes. SIDE
FOLD AND DETACH PROXY CARD HERE LOGO PHILIP[PHILIP MORRIS LOGO]
PHILIP MORRIS DIRECTIONS ADDRESS For hotel information COMPANIES INC. The Philip Morris 3601 Commerce Road in the Richmond area, Manufacturing Center Richmond, Virginia please call the is located approximately Richmond 6 miles south of PHONE Convention & Tourism downtown Richmond (804) 274-5492 Bureau at off of Interstate 95. 1-800-370-9004
ANNUAL STOCKHOLDERS MEETING DIRECTIONS The Philip Morris Manufacturing Center is located approximately 6 miles south of downtown Richmond off of Interstate 95. Address 3601 Commerce Road Richmond, Virginia Phone (804) 274-5492 For hotel information in the Richmond area, please call the Richmond Convention & Tourism Bureau at 1-800-365-7272 [MAP] [MAP]------------------------- ------------------------- ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! M A P ! ! M A P ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ------------------------- ------------------------- [X] Please mark your [0142 votes as in this example. 0142 THIS PROXY WHEN PROPERLY EXECUTED WILL BE VOTED AS SPECIFIED. IF NO SPECIFICATION IS MADE, THIS PROXY WILL BE VOTEDThis Proxy when properly executed will be voted as specified. If no specification is made, this proxy will be voted FOR THE ELECTION OF DIRECTORS,the election of directors, FOR THE SELECTION OF AUDITORS ANDthe selection of auditors and AGAINST EACH OF THE STOCKHOLDER PROPOSALS. THE BOARD OF DIRECTORS RECOMMENDS A VOTE FOR: FOR WITHHELD 1. Electioneach of Directors (see reverse) [_] [_] For, except vote withheld from the following nominee(s): - -------------------------------------------------------------------------------- FOR AGAINST ABSTAIN 2. Selection of Auditors [_] [_] [_] THE BOARD OF DIRECTORS RECOMMENDS A VOTE AGAINST FOR AGAINST ABSTAIN Stockholder Proposal No. 1 [_] [_] [_] Stockholder Proposal No. 2 [_] [_] [_] Stockholder Proposal No. 3 [_] [_] [_] Stockholder Proposal No. 4 [_] [_] [_] Stockholder Proposal No. 5 [_] [_] [_] Stockholder Proposal No. 6 [_] [_] [_]stockholder proposals.
The Board of Directors recommends a vote FOR: The Board of Directors recommends a vote AGAINST FOR AGAINST ABSTAIN FOR WITHHELD FOR AGAINST ABSTAIN Stockholder Proposal [ ] [ ] [ ] 1. Election of No. 1. Directors (see [ ] [ ] 2. Selection [ ] [ ] [ ] reverse) of Auditors Stockholder Proposal [ ] [ ] [ ] No. 2. For, except vote withheld from the following nominee(s): Stockholder Proposal [ ] [ ] [ ] No. 3. - ---------------------------------------- Stockholder Proposal [ ] [ ] [ ] No. 4. The signer hereby revokes all proxies heretofore given by the signer to vote at said meeting or any adjournments thereof. NOTE: Please sign exactly as name appears hereon. Joint owners should each sign. When signing as attorney, executor, administrator, trustee or guardian, please give full title as such. ---------------------------------------------- ---------------------------------------------- SIGNATURE(S) DATE
FOLD AND DETACH PROXY CARD HERE RETURN PROXY CARD IN ENCLOSED ENVELOPE AFTER COMPLETING, SIGNING AND DATING [PHILIP MORRISS LOGO] PHILIP MORRIS COMPANIES INC. 1996 ANNUAL MEETING OF Admission Ticket STOCKHOLDERS - ---------------- Thursday, April 25, 1996 9:00 A.M. The Philip Morris Manufacturing Center 3601 Commerce Road Richmond, Virginia -------------------------------------- Please present this ticket to the Philip Morris representative in the Registration Area. Only the stockholder or the person holding a proxy from the stockholder whose name(s) appears on this ticket will be admitted. - ------------------------------------------------------------------------------------------
It is important that your shares are represented at this meeting, whether or not you attend the signermeeting in person. To make sure your shares are represented, we urge you to vote at said meeting or any adjournments thereof. SIGNATURE(S) _________________________________________________ DATE ___________ NOTE: Please sign exactly as name appears hereon. Joint owners should each sign. When signing as attorney, executor, administrator, trustee or guardian, please give full title as such. FOLD AND DETACH PROXY CARD HERE RETURN PROXY CARD IN ENCLOSED ENVELOPE AFTER COMPLETING, SIGNING AND DATING LOGO PHILIP MORRIS PHILIP MORRIS COMPANIES INC. 1995 ANNUAL MEETING OF STOCKHOLDERS APRIL 27, 1995 9:00 A.M. THE PHILIP MORRIS MANUFACTURING CENTER 3601 COMMERCE ROAD RICHMOND, VIRGINIA SEE REVERSE SIDE FOR DIRECTIONS TO MEETING.complete and mail the proxy card above. See reverse side for directions to Meeting.